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Should your Heard Bleed for Partho? Posted on 18 Jan,2021 | under MEDIA Yes, it should. On purely humanitarian grounds. We want him to get better, go through the legal process and tell us exactly what happened
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Amit Sinha joins India TV as VP – Strategy & Research Posted on 18 Jan,2021 | under MEDIA He was last with TV Today
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ABP Asmita celebrates 5th anniv Posted on 18 Jan,2021 | under MEDIA The ABP Network-owned channel has, as per a communique, a reach of 35 mn viewers in the Gujarat market. (Source BARC, TG- 2+, Mkt- Gujarat/DD/DN, Jan-Sep’20, Cume Reach.)
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Return of ground-level event in A&M: IAA Retrospect and Prospects in Delhi Posted on 18 Jan,2021 | under ADVERTISING This will be IAA India’s first physical event after lockdown
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Classplus launches campaign with Sourav Ganguly Posted on 18 Jan,2021 | under MARKETING The campaign was conducted in collaboration with Option Designs
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Zydus Wellness consolidates media mandate with Wavemaker Posted on 18 Jan,2021 | under MEDIA Wavemaker India has been the media AOR for Zydus Wellness since 2013 and bagged the consolidated mandate following a multi-agency pitch
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Das ka Dum with Dr Bhaskar Das | Over the years, one has indulged in a lot of conversation with people which could be well-described as ‘loose talk’. And now there’s this fear that it could well leak. How does one prevent oneself from not getting exposed and embarrassed? Posted on 18 Jan,2021 | under COLUMNS Long question. Short answer. And that’s what makes interacting with BD such a pleasure. He just simplifies things, and clears the cobwebs in our head. Without any further ado, here’s Das ka Dum by Dr Bhaskar Das. Read on…
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IDFC First launches CSR campaign on Mental Health Posted on 15 Jan,2021 | under MARKETING The campaign will culminate in a two-day virtual festival
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Dentsu merges iProspect and Vizeum Posted on 15 Jan,2021 | under ADVERTISING Meanwhile, Carat and Dentsu X clients will continue to access digital performance services through the Dentsu Media Scaled Services
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Enterprise Ireland hires Kaizzen for PR Posted on 15 Jan,2021 | under MEDIA Enterprise Ireland is the government organisation responsible for the development and growth of Irish enterprises in world markets
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Das ka Dum with Dr Bhaskar Das | And we’re already half-way into the first month of 2021. Any thoughts on how it’s going? Posted on 15 Jan,2021 | under COLUMNS Simple question. Straightforward answer. Let’s hear it from Dr Bhaskar Das in the January 15, 2021 edition. Read on…
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Ratings Row: It may Finally be the Time for ‘Less is More’ Posted on 15 Jan,2021 | under COLUMNS The television industry should take part of the blame for the soup it finds itself in, writes Shailesh Kapoor