MxM Live with Harish Shriyan & Amit Ray Posted on 22 Sep,2020 | under INTERVIEWS The media agency biggies joined Network Advertising as Executive Directors. Don’t miss a conversation they had with Pradyuman Maheshwari, MxMIndia Founder and Editor-in-Chief

Enterr10 launches Bhojpuri GEC Posted on 22 Sep,2020 | under MEDIA Enterr10 Rangeela is a 24×7 Bhojpuri General Entertainment Channel

Mullen Lintas and Indian Newspaper Society create campaign ‘Rupaiyyah Hai Pahiya’ to jumpstart economic activity Posted on 22 Sep,2020 | under MARKETING The message will be amplified via INS-affiliated newspapers

Indian Society of Advertisers (ISA) re-elects Sunil Kataria as the Chairman Posted on 22 Sep,2020 | under NEWS This is Kataria’s fifth consecutive term as Chairman of the ISA

Das ka Dum with Dr Bhaskar Das | Exactly 100 days left in the year. Are you also, like many others, waiting for the year to end with the hope that 2021 would be happier? Posted on 22 Sep,2020 | under COLUMNS We all want 2020 behind us. So the statistic of 100 days left for the end of the year interested us. And we asked BD this question as part of our Das ka Dum series. Read on…

Ranjona Banerji: So which media companies are playing the double game? Posted on 22 Sep,2020 | under MxM JOURNALISM REVIEW For all the anger directed towards it, almost nothing in the Times of India can match the gutter “journalism” practised by Times Now’s Rahul Shivshankar and Navika Kumar, writes Ranjona Banerji

KBC Season 12 to start on September 28 Posted on 22 Sep,2020 | under MEDIA The show will air every Monday-Friday at 9pm on Sony Entertainment Television

What ‘The Social Dilemma’ gets right, and what it misses by a mile Posted on 22 Sep,2020 | under COLUMNS All ‘The Social Dilemma’ does is piece together much of what we already knew, in way that it created impact and will hopefully institute change, writes Bhuvi Gupta

Anupriya Acharya takes charge as AAAI President Posted on 22 Sep,2020 | under ADVERTISING Prasanth Kumar, CEO – South Asia, GroupM was unanimously elected Vice-President of the Association

Dr Bhaskar Das is now Dr Dr Bhaskar Das Posted on 21 Sep,2020 | under NEWS The topic of the thesis: Incorporating social listening in integrated marketing communications mix: an exploratory study.

Das ka Dum with Dr Bhaskar Das | Given the excitement around the conduct of IPL, KBC and Bigg Boss, would you say they are bellwethers of the good times? Posted on 21 Sep,2020 | under COLUMNS Welcome to an all-new week of Das ka Dum. It’s two days after IPL 2020 took off and there is much anticipation for the 2020 editions of Bigg Boss and KBC. So we asked Dr Bhaskar Das for his view. Read on…

Can ASCI Play A Role In Review of Surrogate Advertising? Posted on 21 Sep,2020 | under COLUMNS Indrani Sen hopes that adequate notice would be given to the industry for changing their ads as per the new guidelines