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One Network18 rejigs top deck Posted on 25 May,2023 | under MEDIA To establish an integrated broadcast and digital ecosystem
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Das ka Dum with Dr Bhaskar Das | Goafest and the Abby awards have kickstarted. Any words of advice to those agencies who have stayed away from the awards? Posted on 25 May,2023 | under COLUMNS An unfair thing to put our Wizard with Words on the spot, but we thought we’ll ask it nevertheless. Here’s Dr Bhaskar Das in the May 25 edition of Das ka Dum. Read on…
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Ashoke Agarrwal: 2 key demographic shifts that will impact Marketing in India Posted on 25 May,2023 | under Ashoke Agarrwal They will make consumer marketing in India and its allied disciplines a high-excitement area over the next two decades, writes Ashoke Agarrwal
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EssenceMediacom is the new star at the Media Abby Posted on 25 May,2023 | under ADVERTISING The agency also bagged the Grand Prix for Whisper India’s campaign on Day 1 of Goafest and the Abby Awards
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Cheil India appoints Amit Nandwani as NCD Posted on 24 May,2023 | under NEWS To lead the creative output on the new businesses of the agency
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BCCI & Adidas announce multi-year partnership Posted on 24 May,2023 | under MARKETING As official kit sponsor of the Indian cricket team
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Ashish Bhasin launches The Bhasin Consulting Group Posted on 24 May,2023 | under NEWS To nurture “select world class” advertising and media entrepreneurs
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Porter onboards Interbrand for brand strategy & positioning Posted on 24 May,2023 | under NEWS The agency was roped in to help the brand revisit and elevate its Employer Value Proposition (EVP) and Associate Value Proposition (AVP)
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Das ka Dum with Dr Bhaskar Das | If your advice was sought by the new Times of India print management, what would be your top counsel? Posted on 24 May,2023 | under COLUMNS Having spent over three decades with The Times of India group, our Wizard with Words was decidedly one of the best persons to be asked this question as well. Without any further ado, here’s Dr Bhaskar Das in the May 24 edition of Das ka Dum. Read on…
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Goafest 2023: Absently Present Posted on 24 May,2023 | under ADVERTISING The industry focus is good for the festival. And it’s festival mode full-time, writes Sanjeev Kotnala
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Dolly Jha moves from Nielsen to BARC Posted on 23 May,2023 | under NEWS … as Chief of Product & Research
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MullenLowe US & Squarespace win big @ ADC Posted on 23 May,2023 | under ADVERTISING In ADC 102nd Annual Awards Global Creative Rankings