Bobble AI gets Nielsen DAR certification Posted on 09 Apr,2021 | under NEWS To help bring in transparency in ad distribution and advertiser ROI

BBC Studios appoints Phil Hardman as SVP & GM – Asia Posted on 09 Apr,2021 | under MEDIA Ryan Shiotani to lead content direction

Q India announces reach to 100 mn TV homes Posted on 09 Apr,2021 | under MEDIA Combined April launches on DD Free Dish and Dish TV add 50M total TV households

Hansa Research launches IPLomania 2021 Posted on 09 Apr,2021 | under NEWS A syndicated study to track brand performance during IPL

Asha Kharga joins M&M Posted on 09 Apr,2021 | under MARKETING As the Chief Customer and Brand Officer

Viacom18 strengthens Digital Ventures with senior hires Posted on 09 Apr,2021 | under MEDIA Appoints Chanpreet Arora as Business Head – AVOD and Vineet Govil as Chief Technology Officer, Digital Ventures

ABP Network bolsters sales team Posted on 09 Apr,2021 | under MEDIA Announces multiple elevations

@GroupM: Vinit Karnik is Head – Sports, Esports & Ent – S Asia & Karthik Nagarajan is Head of Branded Content Posted on 09 Apr,2021 | under Ad Agencies In their new roles, Karthik & Vinit will report to Prasanth Kumar, CEO of GroupM South Asia

Victor & Iqbal assigned leadership roles at Saatchi & Saatchi Propagate Posted on 09 Apr,2021 | under NEWS …as Priya Jayaraman steps down as CEO

Second Waves of Praising Modi Posted on 09 Apr,2021 | under MEDIA Oour colleagues on killing beats like health in the middle of a pandemic get shortchanged by their own community, writs Ranjona Banerji

April Fool Prank or Fake News Posted on 08 Apr,2021 | under COLUMNS And the presumption of literacy, esp when the its object of an Apriil 1 prank never realises it as one, writes Shashidhar Nanjundaiah

Vivo onboards Virat Kohli as brand ambassador Posted on 08 Apr,2021 | under MARKETING To launch new smartphone devices in their V series soon