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LookBack 2012: Pick of the Anchors Posted on 27 Dec,2012 | under LOOKBACK 2012 We enjoyed writing them, you chuckled while reading them – here are a bunch of cherry-picked Anchors from the MxMIndia 2012 collection

LookBack 2012: Pick of MxMIndia stories – I Posted on 27 Dec,2012 | under LOOKBACK 2012 Effectiveness in advertising, encouraging the growth of radio, viral videos, safety of women at work – that’s just a tiny sample of the subjects MxMIndia examined in depth during the year

MxM wishes you a very Merry Xmas. No edition on Dec 25 Posted on 24 Dec,2012 | under Uncategorized MxMIndia wishes all its readers a very Merry Christmas!   There will be no edition of the MxMIndia Daily Digest or site updates tomorrow as it’s Christmas (Dec 25) and our offices will be shut (though we will start work […]

Jaldi 5 with Srinivasan K Swamy: IAA awards will recognize successful marketers, agency and media professionals Posted on 18 Dec,2012 | under Uncategorized IAA India chapter President Srinivasan K Swamy on the IAA Leadership Awards will be different from the Impact Person of the Year and the attempts to keep the selection process transparent

IAA sets up leadership awards for media, ad & marketing professionals Posted on 17 Dec,2012 | under Uncategorized I&B minister Manish Tewari to be chief guest at awards do to award media, ad & marketing professionals

Anchor Panasonic awards digital mandate to Ignitee Posted on 17 Dec,2012 | under Uncategorized Ignitee will enable it to develop a comprehensive online presence, positioning Anchor and Panasonic as a young, contemporary brand for electrical accessories

Taproot India cleans up with 2 Golds at Campaign Asia-Pacific Awards 2012 Posted on 13 Dec,2012 | under Uncategorized Taproot India has bagged two golds – Creative Agency of the Year Award and Agency of the Year for India and the Subcontinent – at the Campaign Asia-Pacific Awards in Singapore

Havas appointed global media AOR of Shangri-La Hotels Posted on 13 Dec,2012 | under Uncategorized Havas Media Asia Pacific has announced its appointment as the global media AOR of luxury hotel group Shangri-La Hotels and Resorts

ITC’s Vivel partners Star to launch Bengali movie channel Posted on 11 Dec,2012 | under Uncategorized Star India’s Bengali film channel Jalsha Movies is scheduled for launch on Dec 16

Big Fame Star provides talent opportunity in Punjab, Central India Posted on 10 Dec,2012 | under Uncategorized Reliance Broadcast Network’s regional general entertainment channels, Big Magic and Spark Punjabi, have announced the launch of India’s first-ever hinterland talent hunt with Big Fame Star, a hunt for the youth star in the markets of Central India and Punjab

Theatre-owners irked by Kamal’s plan to release ‘Vishwaroopam’ on DTH Posted on 07 Dec,2012 | under Uncategorized Some Chennai theatre owners are upset by actor Kamal Hassan’s decision to launch his upcoming movie ‘Vishwaroopam’ on the DTH platform eight hours before it is released in theatres worldwide

Jaldi 5 with Manish Agarwal: Gamification is next big thing Posted on 07 Dec,2012 | under Uncategorized Manish Agarwal, CEO of Reliance Entertainment Digital, and speaks on gamification and a variety of issues around digital entertainment and gaming in particular