SPECIAL FEATURES

From Hinterland to the fore

From Hinterland to the fore Till India attained its freedom, the Hindi Hinterland was at the forefront putting up a fight to claim freedom for its people. However, things did not really go right for them post-Independence. more

Opportunities Unlimited!

Opportunities Unlimited! The most populous state is being sought after with much aggression by marketers and investors alike as consumers undergo a transformational shift in attitude and lifestyle more

NEWS

Image

Muse Dot Media executes digital campaign with Hima Das and Likee The campaign garnered over 40million impressions across digital verticals with the app witnessing a spike [more]

NEWS ROUND-UP

Image

Indian consumers spend up to 187% more on brands they follow online: Waggener Edstrom According to a Waggener Edstrom study, a staggering 97 percent of those survey said [more]

ETC

Jaldi 5 with Bipin Pandit: 20 years at Ad Club, 12th edition of Khumaar

Jaldi 5 with Bipin Pandit: 20 years at Ad Club, 12th edition of Khumaar The Advertising Club COO Bipin Pandit is celebrating two decades at the Club and a [more]

Jaldi 5 with Sonia Huria: Chakachak Mumbai as an initiative is the anti-thesis of preachy

Jaldi 5 with Sonia Huria: Chakachak Mumbai as an initiative is the anti-thesis of preachy A quick chat with Sonia Huria, Head of Corporate Communications and CSR at Viacom18, on [more]

RADIO

Image

Radio City sets up community radio in Bangalore Central Jail The novel initiative has been done in association with Mindtree foundation [more]

Image

‘Big Mahalaya’ ad campaign gets good social media traction 10 Lakh listeners tune-in while 500,000 watch video within 12 hours [more]