PR

Amith Prabhu: Do you know who your biggest ambassador is? Posted on 17 Jun,2013 | under NEWS In his weekly column, Chicago-based PR professional Amith Prabhu says internal communications is the key to public outreach.

FleishmanHillard appoints Yusuf Hatia MD for India Posted on 17 Jun,2013 | under NEWS FleishmanHillard (FH) has announced the promotion of Yusuf Hatia to the position of managing director, India.

Amith Prabhu: The case for Public Relations in governance Posted on 10 Jun,2013 | under PR In week 2 of the new weekly column ‘PR, etc’, Amith Prabhu on how and why a journalist can never do justice to the role of communications advisor.

i9 Communications assigned PR mandate for Pegasus Toy-Kraft Posted on 04 Jun,2013 | under NEWS Pegasus Toy-Kraft has awarded its PR and marketing communications mandate to i9 Communications, a part of the Comniscient Group

Winning loyalty with transmedia storytelling Posted on 03 Jun,2013 | under NEWS Media organizations, changemakers and brands create cross-platform storyworlds to drive participation, notes an MSLGroup report

New weekly column ‘PR, etc’ by Amith Prabhu: To new beginnings! Posted on 03 Jun,2013 | under NEWS Introducing a new weekly column titled ‘PR, etc’ by Chicago, US-based public relations professional Amith Prabhu

Is negative publicity a positive for brands? Posted on 27 May,2013 | under MARKETING Given the clouds over the Indian Premier League, MxMIndia spoke to industry professionals to find out what brands can do in such a scenario

MSLGroup India launches Social Hive Posted on 17 May,2013 | under Digital MSLGroup India, Publicis Groupe’s strategic communications and engagement company, has announced the launch of its global digital and social practice in the country, Social Hive

Leadership tables rank business leaders at the top in the year 2013 Posted on 17 May,2013 | under NEWS Ketchum’s 2013 Leadership Communication Monitor reveals interesting findings

Burson-Marsteller announces new leadership team in APAC Posted on 16 May,2013 | under NEWS Patrick Ford named Regional Chairman, Matt Stafford to lead firm’s Greater China operations

Publicitas establishes presence in Japan Posted on 08 May,2013 | under NEWS Media service company Publicitas has opened a new office in Tokyo, strengthening its global footprint and providing a strong link between media brands and the local advertising market in Japan

We’ve already chalked out 2015 vision & roadmap: Ashwani Singla, PSB Posted on 07 May,2013 | under INTERVIEWS Penn Schoen Berland’s Ashwani Singla asserts that the firm has worked hard in building its capabilities and setting a good foundation, and its leadership team has already crafted a 2015 strategic vision and roadmap for growth leading to that year