PR

Comm consultancy Spag starts global ops Posted on 27 Jun,2013 | under NEWS Healthcare communications professional Aman Gupta has launched a new multi-discipline communications organization with a global footprint – Spag (Strategic Partners Group).

Clea appointed PR partner for India Bridal Fashion Week Posted on 26 Jun,2013 | under NEWS Clea Public Relations India has been appointed as the Agency on Record (AOR) for Fashion One International’s India Bridal Fashion Week to be held in Delhi and Mumbai.

Weber Shandwick rebrands in India, drops ‘Corporate Voice’ from name Posted on 25 Jun,2013 | under NEWS The agency’s India offices have adopted a global identity after the buyout of the joint venture Corporate Voice | Weber Shandwick.

ABC Award for young PR professionals announced Posted on 24 Jun,2013 | under NEWS Three PR professionals have instituted the ABC Award – a first-of-its-kind cash prize to recognize a young professional who is an ace business communicator in the Indian public relations community.

Amith Prabhu: Why can’t our PR firms win PR Lions at Cannes? Posted on 24 Jun,2013 | under NEWS In his weekly column, Chicago-based PR professional Amith Prabhu makes a case for award-winning PR campaigns.

Amith Prabhu: Do you know who your biggest ambassador is? Posted on 17 Jun,2013 | under NEWS In his weekly column, Chicago-based PR professional Amith Prabhu says internal communications is the key to public outreach.

FleishmanHillard appoints Yusuf Hatia MD for India Posted on 17 Jun,2013 | under NEWS FleishmanHillard (FH) has announced the promotion of Yusuf Hatia to the position of managing director, India.

Amith Prabhu: The case for Public Relations in governance Posted on 10 Jun,2013 | under PR In week 2 of the new weekly column ‘PR, etc’, Amith Prabhu on how and why a journalist can never do justice to the role of communications advisor.

i9 Communications assigned PR mandate for Pegasus Toy-Kraft Posted on 04 Jun,2013 | under NEWS Pegasus Toy-Kraft has awarded its PR and marketing communications mandate to i9 Communications, a part of the Comniscient Group

Winning loyalty with transmedia storytelling Posted on 03 Jun,2013 | under NEWS Media organizations, changemakers and brands create cross-platform storyworlds to drive participation, notes an MSLGroup report

New weekly column ‘PR, etc’ by Amith Prabhu: To new beginnings! Posted on 03 Jun,2013 | under NEWS Introducing a new weekly column titled ‘PR, etc’ by Chicago, US-based public relations professional Amith Prabhu

Is negative publicity a positive for brands? Posted on 27 May,2013 | under MARKETING Given the clouds over the Indian Premier League, MxMIndia spoke to industry professionals to find out what brands can do in such a scenario