MEDIAAH!

So what does TRP Scam investigation mastermind Sachin Vaze’s arrest mean for the Indian broadcast industry? Posted on 15 Mar,2021 | under COLUMNS Just as Vaze’s arrest doesn’t mean he’s guilty until proven, charges against others are also suspect

10 Takeaways from the Ratings Scam Posted on 21 Jan,2021 | under MEDIA It’s basically ‘EgoGate’  or an ‘I-Am-Bigger-Than-You’ War, writes Pradyuman Maheshwari

Should your Heart Bleed for Partho? Posted on 18 Jan,2021 | under MEDIA Yes, it should. On purely humanitarian grounds. We want him to get better, go through the legal process and tell us exactly what happened

Why? Damn! Pray 🙏🏻 Posted on 28 Dec,2020 | under COLUMNS We Need Answers, writes Pradyuman Maheshwari. The Nation Indeed Wants to Know

Is Group CEO Vikas Khanchandani paying the price for Republic TV’s journalism? Posted on 14 Dec,2020 | under COLUMNS Yes, and he is party to his channel’s actions in the recent past, writes Pradyuman Maheshwari

Future tense for Arnab Goswami? Posted on 12 Nov,2020 | under COLUMNS His outbursts after his release from jail indicate he’s going to up the offensive against the Maharashtra CM, writes Pradyuman Maheshwari

Comment: Free Arnab. Bahut ho gaya! Posted on 10 Nov,2020 | under COLUMNS Yes, he has erred, but he needs to be released. Let him off with a strict warning and advisory to temper his journalism.  And perhaps not allow him to go on air until the final Bombay High Court order. Or allow him to come on air but desist  from commenting on his arrest and Maharashtra affairs. Or whatever the Court deems fit, writes Pradyuman Maheshwari

Comment: Government must not interfere in TV measurement! Posted on 05 Nov,2020 | under COLUMNS It’s time the ecosystem doesn’t succumb to government pressure, writes Pradyuman Maheshwari

Present Imperfect. Future Shock. News Channels lose as GECs gain Posted on 23 Oct,2020 | under COLUMNS The numbers tell the story. Time for the genre to wake up, and stop fighting, writes Pradyuman Maheshwari.

Ratings Bandh! BARC to stop releasing viewership data for individual news channels Posted on 15 Oct,2020 | under MEDIAAH! TechComm will review process and take 8-12 weeks to come up with a report on niche genres ratings

Mediaah! will be back. Wef Friday, Sept 18 Posted on 01 Sep,2020 | under MEDIA The platform that tracks the Indian media like few others do will be back from Sept 18. No-holds-barred. Bindaas

Regular churn. Sections of media trying to sensationalise routine moves: Anupriya Acharya, CEO, Publicis S Asia Posted on 22 Jan,2020 | under ADVERTISING We saw this para at the end of the release and thought it must be pulled out for special attention