Digital

PokerBaazi.com targets millennials via latest rap number Posted on 03 Apr,2020 | under Digital The campaign targets millennials through an upbeat rap song

VidMate appoints Ventes Avenues as its sales partner Posted on 02 Apr,2020 | under Digital To look after VidMate in-app advertising inventory in India

Hotstar will be Disney+ Hotstar set from April 3 Posted on 01 Apr,2020 | under Digital Three distinct offerings – Disney+ Hotstar VIP, Disney+ Hotstar Premium and an ad-supported basic tier will be available for consumers

Dish TV premieres new comedy series on Watcho Posted on 30 Mar,2020 | under Digital The five-episode web series revolves around the lives of four college graduates

Bipasha Chakrabarti appointed Communications Head at Facebook India Posted on 06 Mar,2020 | under Digital Chakrabarti comes with eighteen years of experience working with leading tech brands and PR agencies

Flipkart encourages women entrepreneurship through its #RaiseHerToLead campaign Posted on 06 Mar,2020 | under Digital It is aimed at confronting and breaking gender stereotypes that define parts of our society today

NoBroker.com looks to bring more buyers on the platform Posted on 05 Mar,2020 | under Digital Launched in Bengaluru, Pune, Mumbai, and Chennai, Hyderabad, and Delhi-NCR, the latest cross-media ad campaign highlights that NoBroker is also a leader in buy/sell space and not just a rental platform

Viacom18 unveils Voot Select content Posted on 04 Mar,2020 | under Digital Thirty Originals are part of the introductory offer as also global partnerships and 1500+ movies

Facebook rolls out its ‘More Together’ campaign in India Posted on 03 Mar,2020 | under Digital The campaign highlights the power of connections through a high decibel marketing campaign

L’Oreal Paris collaborates with YouTube to hunt for India’s top beauty content creators Posted on 02 Mar,2020 | under Digital The association aims at supporting the rise of beauty content providers/ creators on the platform

Word-of-Mouth rules in OTT Posted on 02 Mar,2020 | under Digital Hansa Research identifies CX gaps in new study on OTT segment

Tic Tac unveils its ‘Mouth Fresh, Mood Refresh’ ad campaign Posted on 26 Feb,2020 | under Digital The campaign seeks to position Tic Tac as an enjoyable mouth taste changer