MEDIA

Voot works it up with TikTok Posted on 11 Oct,2019 | under Digital The Viacom18 OTT platform has collaborate with TikTok for a celeb chat show

My FM conceptualises ‘Plastic Bharat Chhodo’ ad campaign Posted on 11 Oct,2019 | under MEDIA The ad campaign will be on air for two months

Facebook summit celebrates creativity in mobile video advtg Posted on 11 Oct,2019 | under ADVERTISING Country’s leading creative agencies and brands showcase inspiring Thumbstopping work that redefines mobile storytelling in under ten seconds

Exclusive: ‘Hava’ of Change blowing @ Havas. Anita Nayyar moves out of day-to-day ops in Havas Media India Posted on 11 Oct,2019 | under ADVERTISING Havas Media is now helmed by Managing Director Mohit Joshi who reports to Group CEO Rana Barua

TLC refreshes identity on eve of 15th anniv Posted on 10 Oct,2019 | under MEDIA The channel has refreshed its brand identity and adopted a new, vibrant and bold packaging

Google launches Adsense in मराठी Posted on 10 Oct,2019 | under Digital After Hindi, Bengali, Tamil, Telugu; Marathi will be the fifth language supporting AdSense

DNA wraps up print ops Posted on 10 Oct,2019 | under MEDIA The company will also launch the DNA mobile application soon with a higher focus on video based original content

‘TV festive spends to degrow by 5%’ Posted on 10 Oct,2019 | under MEDIA In the second of his forecasts on festive adspends, media agency veteran Shripad Kulkarni focuses on television

Zee5 launches Infonomix platform in India Posted on 07 Oct,2019 | under MEDIA Brands can leverage ‘AIDA’ model via single offering from ZEE5’s industry defining Ad-suite

Star Plus announces season 2 of TED Talks Posted on 07 Oct,2019 | under MEDIA The show will be aired over weekends in Hindi, English, Tamil, Bangla and Telugu

Uday Sodhi quits SonyLIV to pursue entrepreneurial dreams Posted on 07 Oct,2019 | under MEDIA The mantle of SonyLIV will now be shouldered by Danish Khan

‘Print festive spends to degrow 8% from last year’ Posted on 04 Oct,2019 | under ADVERTISING Veteran industryperson Shripad Kulkarni uses his to-be-launched AdXforce software to forecast festive spends in print, in the first of a three-part series