PRABHAKAR MUNDKUR
-
ASCI: Toothless Tiger or Scapegoat? Posted on 05 May,2023 | under ADVERTISING The Advertising Standards Council of India can watch like a dog, but without the teeth, it can’t bite, writes Prabhakar Mundkur
-
Personal Branding – Much Ado about Nothing? Posted on 03 May,2023 | under COLUMNS Do your best… the brand will follow, writes Prabhakar Mundkur
-
Chatting with ChatGPT Posted on 07 Feb,2023 | under COLUMNS The humanness of artificial intelligence intrigues me and I for one have never been afraid of it, writes Prabhakar Mundkur
-
AdBuzz by Prabhakar Mundkur: Manyavar makes a come back Posted on 13 Dec,2021 | under ADVERTISING While the ads have no real idea, Manyavar has made people forget their angst against the Kanyamaan ad, writes Prabhakar Mundkur
-
Truecaller – Jamming the Scam Calls Posted on 06 Dec,2021 | under ADVERTISING The service provider’s ads have proved me wrong that Indian advertising has lost its humour, writes Prabhakar Mundkur
-
Advertising and the Two Indias Posted on 29 Nov,2021 | under ADVERTISING The new Tanishq ad breaks the traditional stereotype of how women have been portrayed in advertising, writes Prabhakar Mundkur
-
Are we Losing our Sense of Humour? Posted on 22 Nov,2021 | under ADVERTISING If we are, then it’s time we did something about it, writes Prabhakar Mundkur
-
Prabhakar Mundkur: Mechanical watches – the new piece of jewellery Posted on 08 Nov,2021 | under ADVERTISING A Titan ad for its premium range of mechanical watches enthuses Prabhakar Mundkur
-
Prabhakar Mundkur: Dinosaur talks to Humanity on Extinction Posted on 01 Nov,2021 | under COLUMNS It is not always that the UN creates breakthrough creative work, but the UNDP commercial does stand out, writes Prabhakar Mundkur
-
Wunderman Thompson: Pinning the tail on the donkey Posted on 25 Oct,2021 | under Ad Agencies With the change in leadership, the last vestiges of a Thompson company in India blur into the distance, writes Prabhakar Mundkur
-
Prabhakar Mundkur: An Ode to Steve Jobs Posted on 18 Oct,2021 | under COLUMNS Prabhakar Mundkur on how he can’t get over the brilliance of the commentary of the Think Different commercial
-
Air India Maharajah: An Anachronism or Timeless? Posted on 11 Oct,2021 | under ADVERTISING Considering that the Maharajah is a crucial part of the airline’s brand equity, Prabhakar Mundkur hopes he will be re-incarnated
- No more tobacco disclaimers needed on OTT, notes survey
- KC Global Media & Prime Video launch Animax + GEM
- Yes Bank refreshes brand identity
- ASCI’s updated advertising guidelines for education sector
- Sanjeev Kotnala: Momentary Brand Affinity – The Demise of Consumer Loyalty
- Das ka Dum with Dr Bhaskar Das | The last month of the first half of the year starts tomorrow. Anything you would like to see happening to give H1 a better look-and-feel?
- TCS tops Interbrand Most Valuable Brands list