PRABHAKAR MUNDKUR
-
AdBuzz by Prabhakar Mundkur: Manyavar makes a come back Posted on 13 Dec,2021 | under ADVERTISING While the ads have no real idea, Manyavar has made people forget their angst against the Kanyamaan ad, writes Prabhakar Mundkur
-
Truecaller – Jamming the Scam Calls Posted on 06 Dec,2021 | under ADVERTISING The service provider’s ads have proved me wrong that Indian advertising has lost its humour, writes Prabhakar Mundkur
-
Advertising and the Two Indias Posted on 29 Nov,2021 | under ADVERTISING The new Tanishq ad breaks the traditional stereotype of how women have been portrayed in advertising, writes Prabhakar Mundkur
-
Are we Losing our Sense of Humour? Posted on 22 Nov,2021 | under ADVERTISING If we are, then it’s time we did something about it, writes Prabhakar Mundkur
-
Prabhakar Mundkur: Mechanical watches – the new piece of jewellery Posted on 08 Nov,2021 | under ADVERTISING A Titan ad for its premium range of mechanical watches enthuses Prabhakar Mundkur
-
Prabhakar Mundkur: Dinosaur talks to Humanity on Extinction Posted on 01 Nov,2021 | under COLUMNS It is not always that the UN creates breakthrough creative work, but the UNDP commercial does stand out, writes Prabhakar Mundkur
-
Wunderman Thompson: Pinning the tail on the donkey Posted on 25 Oct,2021 | under Ad Agencies With the change in leadership, the last vestiges of a Thompson company in India blur into the distance, writes Prabhakar Mundkur
-
Prabhakar Mundkur: An Ode to Steve Jobs Posted on 18 Oct,2021 | under COLUMNS Prabhakar Mundkur on how he can’t get over the brilliance of the commentary of the Think Different commercial
-
Air India Maharajah: An Anachronism or Timeless? Posted on 11 Oct,2021 | under ADVERTISING Considering that the Maharajah is a crucial part of the airline’s brand equity, Prabhakar Mundkur hopes he will be re-incarnated
-
Coke’s ‘Real Magic’ casts a new spell! Posted on 04 Oct,2021 | under COLUMNS If Gen Z does think like this (as in the commercial), maybe we can hope for World Peace, writes Prabhakar Mundkur
-
Cadbury ad. Overdependent on Nostalgia? Posted on 20 Sep,2021 | under ADVERTISING I firmly believe that Art must do its bit to change society so that Life can start to imitate Art, writes Prabhakar Mundkur in an all-new season of his weekly column, Ad Buzz
-
By Invitation | Prabhakar Mundkur: Rediffusion – Never too late? Posted on 04 May,2021 | under BY INVITATION Sandeep Goyal can hardly be underestimated. His aggressive business stance is well-known. As is his passion for hard work, and particularly his extreme dismay at losing, writes Prabhakar Mundkur