Point of View

Chintamani Rao: NBA vs Republic TV – Pot calling the kettle…? Posted on 24 May,2017 | under COLUMNS What this standoff has done is to expose the weaknesses of the system, the better to be exploited by those better placed to do so, writes Chintamani Rao (Republished with permissions from The Hoot)

Jaisurya Das: Careers at stake as startup financials fail Posted on 06 Mar,2017 | under Point of View Most startup promoters are armed with fancy cars, internationally designed workspaces and an amazing work culture, but do they possess the craft and grit to sustain, asks Jaisurya Das

Jaisurya Das: Tabloidisation of News: Bitching their way into oblivion Posted on 28 Feb,2017 | under Point of View Clones of the digital world can never win over the original, writes Jaisurya Das

Jaisurya Das: The Genericisation of Brands… Arnab & beyond Posted on 04 Nov,2016 | under COLUMNS If TV news is all about the anchor, then it’s time India creates a few good ones lest the same faces get bandied around from one channel to the other, writes Jaisurya Das

Special2MxM | Pooja Chaudhri: Monsoon Wedding & Mumbai Masala with the Tofflers Posted on 07 Jul,2016 | under COLUMNS Concept PR executive director Pooja Chaudhri on the time she spent with celebrated futurist and author Alvin Toffler, who passed away last week and his wife when they were in Mumbai in 2002

By Invitation: N Chandramouli: The Trust Bond between a Brand and its Ambassador Posted on 26 Nov,2015 | under BY INVITATION N Chandramouli, CEO, TRA Private Limited, on the impact the Aamir Khan outburst has had on Brand Snapdeal

By Invitation/Spoof: Vivek Kaul: Tracking the Sensex Crash in a Biz Channel Posted on 28 Aug,2015 | under MEDIA Vivek Kaul, a senior journalist and author of the Easy Money trilogy, peeps into the goings-on in the newsroom of a business channel on the day the Sensex crashe