SANJEEV KOTNALA

Sanjeev Kotnala: The Indian Express’ soft touch to rejuevenate newspapers… but does it work? Posted on 15 Jun,2016 | under SANJEEV KOTNALA The copy is good, bordering on excellence for the simplicity of the message, and if the argument has to be taken at face value. However, is that all what the newspaper is all about, asks Sanjeev Kotnal

Sanjeev Kotnala: Seriously psychopathic! Why the 89 cuts in Udta Punjab? Posted on 08 Jun,2016 | under SANJEEV KOTNALA If this truancy is allowed to continue, then viewers will never be able to experience the film the way the director conceived and wanted us to see, writes Sanjeev Kotnala

Sanjeev Kotnala: Will Bigg Boss call me for an audition? Posted on 01 Jun,2016 | under SANJEEV KOTNALA The show gives the audience a really high voyeuristic pleasure of seeing helpless residents of the house survive using of Saam Daam Dand Bhedh, writes Sanjeev Kotnala

Sanjeev Kotnala: Training without competency gap analysis is like Shooting blindfolded Posted on 25 May,2016 | under SANJEEV KOTNALA Competency benchmarking and gap analysis help in recruiting right candidate, succession planning, growth and higher retention of qualified talent, writes Sanjeev Kotnala

Sanjeev Kotnala: Handle with care, Tender Tinder? Posted on 18 May,2016 | under SANJEEV KOTNALA As a culture, we are in a trap, as the younger generation is willing to experiment and take decisions to forge alliances on a hit-and-trial basis, writes Sanjeev Kotnala

Sanjeev Kotnala: Are you missing the Kumbhortunity? Posted on 11 May,2016 | under SANJEEV KOTNALA The Kumbhortunity welcomes you at Ujjain where the tropic of cancer passes, also called the ‘Greenwich Mean time of India’, writes Sanjeev Kotnala

Sanjeev Kotnala: When Flipkart & Amazon fight to own basic promise Posted on 27 Apr,2016 | under SANJEEV KOTNALA When I compare Amazon communication with work done by Flipkart, I find the latter better, writes Sanjeev Kotnala

Sanjeev Kotnala: Have you written a new chapter for your brand? Posted on 20 Apr,2016 | under SANJEEV KOTNALA The brand-consumer relationship is like life, full of little incidents and episodes building the memorised and perceived aura, writes Sanjeev Kotnala

Sanjeev Kotnala: Goafest 2016 thumka needs to sync with the beat. Think about it Posted on 13 Apr,2016 | under SANJEEV KOTNALA Why do speakers always run out of time and why should people who come on time be penalised by the late start, asks Sanjeev Kotnala

Sanjeev Kotnala: An enhanced experience this year Posted on 11 Apr,2016 | under SANJEEV KOTNALA Whatever the need, this year’s Goafest has delivered a quantum, positive leap in experience, writes Sanjeev Kotnala. And to the inevitable naysayers and hyper-critics guiding, I merely say this: Crib if you want

Sanjeev Kotnala: Goafest – Down Memory Lane Posted on 06 Apr,2016 | under SANJEEV KOTNALA Goafest has always been an event of importance and focus in the Indian A&M industry, writes Sanjeev Kotnala

Sanjeev Kotnala: Will your insight fail the complete organisational test? Posted on 30 Mar,2016 | under SANJEEV KOTNALA While decentralisation and departmentalisation to get better efficiencies have their advantages, it has somewhere created few blocks, writes Sanjeev Kotnala