ADVERTISING

FCB launches FCB/Six, Ankit Banga is Chief Business Officer Posted on 22 May,2023 | under ADVERTISING FCB Group India has announced that it is accelerating its digital media

Mindshare drives home with media mandate of Maruti Suzuki Posted on 19 May,2023 | under ADVERTISING Partnership focused on innovative strategies and technology-driven solutions

Havas Media Group India bolsters senior leadership Posted on 19 May,2023 | under Ad Agencies With key elevations

ASCI tables Annual Complaints Report 2022-23 Posted on 18 May,2023 | under ADVERTISING Gaming emerges as top violative sector

Dentsu appoints Prerna Mehrotra as Chief Client Officer Posted on 17 May,2023 | under Ad Agencies For APAC region

Surrogate Advertising: You can’t do a damn about it! Posted on 17 May,2023 | under ADVERTISING One needs stronger government rules to explicitly address it, writes Sanjeev Kotnala

Creative Abby shortlist announced Posted on 17 May,2023 | under ADVERTISING Attracts a total of 2282 entries this year

IPL – A chimera Posted on 15 May,2023 | under ADVERTISING Vikas Mehta makes a case of brands and advertisers to stop using celebrities starring in tobacco surrogates

Lowe Lintas enters Abby Awards Posted on 13 May,2023 | under ADVERTISING The news is as big as, say, an Aamir Khan returning to accept film awards. Yes, the Mullen Lowe Lintas Group is participating in the Creative Abby. 

IPL16 ads: They don’t make ’em like it anymore Posted on 10 May,2023 | under ADVERTISING High frequency seems to be a substitute for creative content in IPL 2023 advertising, writes Sanjeev Kotnala

Will miss you, Pratap! Posted on 10 May,2023 | under Ad Agencies Former colleague and friend Soumitra Sen pays tribute to advertising and marketing services senior Pratap Bose who passed away in Gurugram this morning

ASCI: Toothless Tiger or Scapegoat? Posted on 05 May,2023 | under ADVERTISING The Advertising Standards Council of India can watch like a dog, but without the teeth, it can’t bite, writes Prabhakar Mundkur