ADVERTISING

Ad Club Bangalore announces Big Bang Utsav 2020, Arvind Kumar Memorial Award Posted on 25 Nov,2020 | under ADVERTISING A series of Fridays will celebrate the fun-side of business and people

Delhi Darevils’ Hemant Dua joins ‘Do Your Thng’ Posted on 20 Nov,2020 | under ADVERTISING He will be Co-founder & Chief Growth Officer

Brand lessons from the Biden campaign Posted on 19 Nov,2020 | under ADVERTISING Avik Chattopadhyay lists 5 lessons for brand managers and strategists from the 2020 Biden Harris campaign

Geometry hooks up with VMLY&R to set up VMLY&R Commerce Posted on 18 Nov,2020 | under Ad Agencies VMLY&R Commerce will be WPP’s new end-to-end Creative Commerce Company

Is Gaming the Silver Bullet that can change Brand Marketing in 2021? Posted on 18 Nov,2020 | under ADVERTISING Indians brands must make the most of a relatively undiscovered avenue for advertising, writes Bhuvi Gupta

The Death of Advertising As We Know It Posted on 17 Nov,2020 | under ADVERTISING JWT merged with Wunderman, Y&R with VML and now Grey with AKQA. So who next, wonders Prabhakar Mundkur

ITV Network gets Water Award from GoI Posted on 13 Nov,2020 | under Awards The award is for promoting water conservation’ for its water campaign- Aakhri Boond at the second National Water Awards organised by the Department of Water Resources, River Development and Ganga Rejuvenation, Ministry of Jal Shakti

Grey to merge with Akqa. WPP creates AKQA Group Posted on 13 Nov,2020 | under ADVERTISING AKQA and Grey launch new network, to offer clients “outstanding creativity, innovation and brand-building at global scale”

Ask Piyush Pandey a question. Get the answer in his next book Posted on 12 Nov,2020 | under Ad Agencies Questions can be sent at askpiyushanything@ogilvy.com

Mirum to provide martech services for L&T Realty Posted on 11 Nov,2020 | under Ad Agencies Mirum has had a nine-year association with Salesforce as its Gold Consulting Partner

Comment | Sanjeev Kotnala: Is Tanishq on a Hat-trick of Taking Down Ads? Posted on 10 Nov,2020 | under ADVERTISING Tanishq, like every other brand and organisation, is a social entity and by definition, needs to be exceptionally sensitive to the ecosystem it operates in, writes Sanjeev Kotnala

22feet Tribal syncs with Hero MotoSports for bikers Posted on 09 Nov,2020 | under Ad Agencies The programme is executed by 22feet Tribal Worldwide, part of the DDB Mudra Group