Hari Krishnan to head Publicis Content

02 Sep,2022

By Our Staff

 

Hari Krishnan

Hari Krishnan

Publicis Groupe India announced that it has further strengthened its content practice with the appointment of Hari Krishnan as Managing Director & Head, Publicis Content.

 

Krishnan’s role involves bringing data-driven insight, platform content strategy, creative excellence and seamless delivery to the rapidly expanding field of branded content. He will lead the groupe’s teams of content specialists, as well as shaping further the groupe’s creative product, particularly around advice to brands about how to participate in culture.

 

Anupriya Acharya

Anupriya Acharya

Said Anupriya Acharya, South Asia CEO, Publicis Groupe: “Given that more and more brands are looking for newer, continual storytelling formats, Publicis Groupe’s Content Practice is witnessing exceptional demand from advertisers for unique solutions at the intersection of media, data, and creativity. Hari with his proven track-record and passion for content is a perfect fit for the role and I am sure that he will advance our Content offering still further, through platform-fit ideation, data-led intelligence, strong IP leverage and innovation partnerships.”

 

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