Pescafresh unveils OOH and social media campaigns in Mumbai

15 Jul,2022

By Our Staff

 

Pescafresh, the direct-to-customer seafood and meat brand has, has unveiled an OOH campaign in Mumbai to promote their recently launched tech-platform Pescalive. The campaign has been ideated and planned by the in-house team, in which 30 BEST buses are plying across the city displaying features of Pescalive. The campaign is also live on social media platforms.

 

Said Sangram Sawant, Founder, Pescafresh: “BEST buses have been an integral part of Mumbai’s identity. What makes BEST bus advertising especially effective and powerful is that you can’t ignore it. The new campaign has allowed us the flexibility to be creative with our messages, ‘what you see is, what you get, with Pescalive.’ It has given us a larger canvas to drive our message more effectively to our target audience on the roads.”

 

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