Tilt onboards Michelle Suradkar as COO

18 Oct,2021

By Our Staff


Michelle Suradkar

Michelle Suradkar

Mumbai-based brand and communications consultancy Tilt has got onboard Michelle Suradkar as its Chief Operating Officer. She comes on board effective November 15 , and will report into Joseph (Joe) George. Suradkar was until 2020 at MullenLowe Lintas Group where she was the Group Chief HR Officer. She was also part of the group’s managing committee. An MBA from Jamnalal Bajaj Institute, Suradkar started out with the Coca-Cola company before joining Lintas, where she was, for almost 20 years.


Speaking on the appointment, George, who is Founder & CMD, Tilt Brand Solutions, said: ”We are at a very exciting and critical juncture at Tilt. We have been fortunate to have had a terrific run the first 3 years of our existence; and this has given us confidence to shift gears as we ready up to manage scale and the accompanying complexities. Michelle is someone whom I have worked with very closely for almost a decade when at Lintas; and her competencies, interests, work ethic and energy is just what we all at Tilt need as we embark on the next phase of our journey at Tilt. I am both grateful and excited that she has agreed to take on this responsibility”


Speaking on her appointment at Tilt, Suradkar added: “I have watched with admiration how Tilt has gone about building itself these past three years, and I am not surprised with what they believe they can achieve from here on. Scaling up while continuing to deliver to clients the brave and effective work they have come to expect from Tilt is a task that is as exhilarating as it is challenging. I am looking forward to us building a world-class, made-in-India model which becomes the benchmark for our industry.”


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