Taproot & Oppo launch fresh digital campaign

01 Oct,2021

By Our Staff


Taproot Dentsu has launched a new digital campaign for the Oppo F-series smartphone. The campaign, ‘What’s up with Varun?’, introduces the F19s, Oppo’s 4th model under the F19 series. The phone comes in a special edition colour (gold), to mark the festive season ahead.


Said Titus Upputuru, Creative Head, Taproot Dentsu Gurgaon: “When you are creating work for the digital medium, you can do so much more than just a video. When we asked Varun to change his Instagram handle to Vroom Dhawan, he readily agreed. And then a whole lot of madness unleashed with the teaser video and the main reveal video where he donned so many roles with utmost seriousness. Oppo is a fun brand and we are happy to constantly do some whacked out stuff.”


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