SGAPR bags mandate for Equitas Bank

15 Sep,2021

By Our Staff

 

SGAPR, the public relations practice of Strategic Growth Advisors Private Limited, the investor relations consultancy, has won the PR mandate for Equitas Small Finance Bank, a subsidiary of holding company Equitas Holdings Ltd. The PR mandate includes working on the Bank’s research based strategic narrative, focused communication, brand building and corporate engagement.

 

Purvi Shah

Purvi Shah

Speaking about the mandate, Purvi Shah, Head- PR Practice, Strategic Growth Advisors said: “At SGAPR, we are ever committed to building brands through the power of our strategic communicative approach, which has helped us to establish a rock-solid client base in just about two years. Our motto of ‘value-driven consultancy’, is something that is firmly integrated into every aspect of our swiftly growing PR division, as we provide the best-customized approach to every client, that has yielded phenomenal results for businesses in a short span of time. We are delighted at having forged yet another association rooted in trust and quality service. Equitas Small Finance Bank’s belief in our tenacity and unique growth-centric approach to Public Relations only reaffirms our faith in our capabilities and dedication to take the SGA legacy forward.”

 

Added Vignesh Murali Head Marketing, Branding and Corporate Communications, Equitas Small Finance Bank: “For a banking institution, it is very important to have a strategically a partner, who is perceptive of the industry and well-rooted in the media world.  We are very thrilled to have on board with us the SGA PR Practice, as we continue to grow and expand, and are confident in the abilities of its stellar management and research-driven ideologies. SGA’s expertise in the finance domain across all its verticals will help us establish a well-mapped media presence as we amplify our brand’s presence in national and international waters. Through this prized partnership, we aim to achieve new milestones with the power of focused corporate engagement.”

 

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