WarnerMedia appoints new head for kids network

11 Jun,2021

By Our Staff

 

WarnerMedia has appointed Melissa Lim as the new head of content acquisitions and co-productions for its Kids Networks in Asia Pacific, which include Pogo, Cartoon Network and Boomerang. She also advises on licensing content to fuel the growing slate of kids and family programming on the regional streaming service HBO Go in Southeast Asia.

 

Leslie Lee

Leslie Lee

She is based in Singapore and reports to Leslie Lee, Head of WarnerMedia Kids APAC.  Said Lee: “Pinpointing and securing the world’s best third-party animation that sit perfectly alongside our originals is no easy task. I know that Melissa’s experience and passion will ensure we provide our fans a complete on-brand entertainment experience. Her role is particularly important at a time when our networks are evolving and expanding viewer demos.”

 

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