Wondrlab strengthens digital leadership

04 May,2021

By Our Staff


Martech company Wondrlab  has brought in Jateen Kore as its Digital Head. He will be based in Mumbai and will report to Rakesh Hinduja, Co-Founder & Managing Partner – Content Platform at Wondrlab. Jateen joins from IDFC First Bank where he was the Head – Digital Marketing.


Said Hinduja: “Wondrlab’s vision is to strengthen the digital ecosystem for brands. We focus on building expertise that creates real value for them to support today’s dynamic marketing asks. Jateen’s experience straddles the entire digital funnel; his key focus area is to apply a platform-first approach for our brands to win across social, performance marketing, influencer marketing, e-commerce and martech best practices. His diverse skill-set and deep understanding at top digital-first brands like Vodafone and IDFC First Bank will help us deliver tangible creative solutions to our client partners.”


Added Jateen Kore, Digital Head, Wondrlab: “The opportunity to work with a dynamic start-up like Wondrlab is a great chance to augment my experience and contribute to the success of brands across categories. I completely believe in its platform-first strategy and I can contribute significantly to furthering their approach thanks to my digital-first experience. I look forward to an exciting and fruitful inning here.”



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