Hotstuff Media films for UTI Mutual Fund

10 May,2021

By Our Staff


The investor education platform of UTI Mutual Fund (UTIMF) ‘Swatantra’ brand has recently rolled out a film that is aimed at the individual retail investor. Developed by Hotstuff, the film pays tribute to small pieces of advice, instilled by Mothers in their children which help them become better investors.UTI Mutual Fund is all set to amplify it across all its social media assets and also on its investor education platform.


Said Arun Fernandes, CEO, Hotstuff Media Group: “We have always believed that women and especially mothers make great investment mentors. It’s time we acknowledge their true potential of being excellent financial planners as well.” Through the scenes, the film brings back the memories that show a bond between a mother and her child, through daily activities – right from waking up to her encouraging him to take those first steps in life. Efficiently connecting these habits with the basic principles of investment – Start Early, Stay Focused, Being an Informed Investor and to Remain Invested – the film shows how unknowingly we become responsible and eventually invest our hard-earned money responsibly.”


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