Das ka Dum with Dr Bhaskar Das | Do you think it would be a good idea for TRAI to govern newspaper cover price just as it’s done for TV channels?

07 Apr,2021

Bhaskar DasOuch! Did we touch raw nerves somewhere? Even the otherwise kewl Dr Bhaskar Das said we should avoid treading on such territories. Any which way, here’s the April 7 edition of Das ka Dum series. Read on…

 

If you wish to access the archives, please go to the Das Ka Dum tab on the website’s top navigation bar.

 

Q. Do you think it would be a good idea for TRAI to govern newspaper cover price just as it’s done for TV channels?

 

A. What an idea, sirji! Even if it may be a utopian idea, it’s worth evaluating. It can be a omnichannel level playing field for all formats of delivery facilitating both consumer paying for quality content and can improve the economics of business operation. But would the principle of laissez faire be under threat. Actually, I am neither a media owner, nor an entrepreneur. So how am I competent to answer such a complex subject: Let’s avoid such questions in future. Let benignity of this Q&A column remain outside the ambit of any polemical gymnastics.

 

 

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