Best of Das ka Dum with Dr Bhaskar Das

04 Mar,2021

Bhaskar Das

 

 

It’s perhaps one of the most popular daily columns in the advertising, media and marketing media. His responses are great to read, and thought provoking. And provide insights like few others. Presenting all the Das ka Dum Q&A we have carried so far. So why call it Best of…? Well, all them are ‘best’. Presenting this special compilation of over 350 editions of Das ka Dums. Read on…

 

Introducing: Das ka Dum… where Dr Bhaskar Das responds to our questions like only he can Posted on 12 Sep,2019

 

Das ka Dum… today’s question to Dr Bhaskar Das: Are you really spiritual or is it a façade?

Posted on 13 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: With so many people losing jobs in the media, would you say it’s a safe place for people to take up as a career? Posted on 16 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: If you could relive your career, is there anything that you would like to redo? ? Now please don’t give a politically correct answer Posted on 17 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Which is a tougher question to answer – in any context: Why or How? And why? Posted on 18 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Why is it that none of the big Indian news media conglomerates have produced a product like InShorts or Dailyhunt? Posted on 19 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Can one trust audience measurement data? Posted on 20 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: If you could relive your professional career, is there any thing you would like to redo? Now don’t give a politically correct answer. Posted on 23 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Why do you think 30-40-year-olds don’t take on responsibilities in industry associations? Posted on 24 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Would you recommend embracing Tik Tok to Arnab Goswami to reach out to the millions who watch it daily? Posted on 25 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: In the service of which boss did your soul feel the bestest – the Jains, Subhash Chandra/ Punit Goenka, Girish Agarwal & now Arnab Goswami? Posted on 26 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Would you say the Festive Season 2019 will be possibly the worst ever for media entities? Posted on 30 Sep,2019

 

Das ka Dum with Dr Bhaskar Das: Any Gandhi-ism that you think is most appropriate for the Indian media as it attempts to sail through these VUCA times? Posted on 01 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Everyone says print is dead or is dying. What is your forecast for the Indian print media? Posted on 03 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Is it right for a news media company – respected or otherwise – to pass off paid content as editorial-generated and editor-okayed? Posted on 04 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: You are almost always colourfully and stylishly dressed. Now what if a 22-year-old were to do the same in a key client meet? Posted on 09 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Your sentiments on closure of DNA’s print avatar? Should other print laggards also go in for digital-only presence? Posted on 10 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Who among the professional managers you’ve worked would you say you’ve learnt a lot from? Posted on 11 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Are Indian newspapers not run professionally? Posted on 16 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: What’s your advice to media professionals turning entrepreneurs? Posted on 18 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: If you could re-start your career, which media would you join? And BCCL again or an InShorts or Dailyhunt? Posted on 21 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Did being a Bengali help you in your career given the number of Bongs in advertising, media and marketing? Posted on 22 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: You have been into hardcore sales for most of your professional career. And then you went on to do a Ph D. And not one, but two. Isn’t a bit of a contradiction – the ‘saleoo’ & the ‘gyaani’? Posted on 23 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: Can you talk to us of a low in your career and as you look back, how would you have handled the issue differently? Posted on 24 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: If you and Shashi Tharoor are in the same room, who would use tougher words with each other? Posted on 30 Oct,2019

 

Das ka Dum with Dr Bhaskar Das: When will the achhe din happen in Indian M&E? Posted on 31 Oct,2019

 

Das ka Dum with Dr Bhaskar Das So what you do on a holiday… in your free time? What does your typical non-working Saturday-Sunday look like? Posted on 01 Nov,2019

 

Das ka Dum with Dr Bhaskar Das Since you are so spiritually inclined, have you ever thought of chucking your job and working in government or an NGO? Posted on 04 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: For an adsales job, who will you choose – an MBA or a basic a/s/c graduate? Posted on 05 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Your message to ad agencies who stay away from the Abby Awards? Posted on 06 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Don’t you get bored of answering questions posed here? Posted on 07 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Is it better to be expressive and not be guarded in one’s views or say it like it is? Posted on 08 Nov,2019

 

Das ka Dum with Dr Bhaskar Das Your view on Sanjay Gupta moving from Star/Disney to Google? Not much scope to create a ‘Made in India’ offering as in Star. Na? Posted on 11 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Given the Ayodhya verdict, as a marketing practitioner, how important is it for a news entity to mirror the mood of the masses versus restraining itself to ensure some calm? Posted on 12 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Does quality work in TV News? Given that Sudhir Chaudhary gets more ratings than Ravish Kumar…. Posted on 13 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Your sentiments on Das ka Dum reaching the milestone of 50 questions? Which question tickled your cognitive creativity the most? Posted on 14 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: If you have three hours to spare on a weekend, what would you do and why? Read a book, watch a movie, go for walk/run/swim or play Solitaire/Ludo on your iPad? Posted on 15 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: An ad agency which wins awards is considered hot and happening. What would you say is an agency that doesn’t win awards? Posted on 18 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: How do you compare the current crop of media leaders versus those who existed in the good old days? Posted on 19 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Does holding the Ad Club’s Marquees at the Prince of Wales Museum complex indicate that the winners are museum pieces? Posted on 20 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Why play second-fiddle to CxOs who would’ve been in their chaddis when you were riding high? Posted on 21 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: In real life, are you a carefree, ‘BinDas’ person or a brave and bold ‘VirDas’ or a pensive ‘DevDas’ or a realistic-about-life ‘JankiDas’? Posted on 22 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: On Saturday, every news entity was caught napping on the political twist in Maharashtra. Does this mean that newswallahs do not have their ears to the ground? Posted on 25 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: You did a terrific job at curating the INMA South Asia conference last week. Ever thought of it as an alternate career? Or a possible business? Posted on 26 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: As an industry veteran, do you think the news media has a future? Posted on 27 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: If you were 23 all over again and had the opportunity of restarting your career, would you choose the news media or would you rather be selling soaps or mutual funds? Posted on 28 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Aren’t there contradictions when news media companies organise conclaves or award shows? One can’t be critical of, say, the Prime Minister or a leading film star? Posted on 29 Nov,2019

 

Das ka Dum with Dr Bhaskar Das: Can you spiritually interpret what happened in Maharashtra politics last fortnight? Posted on 02 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Do you think the Indian media doesn’t project disability appropriately? Would it help if all media organisations hire Persons with Disabilities so that they get upclose with their concerns? Posted on 03 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: In  the recent Maha-mess, more than the mainstream media, a small, unknown website called Katta News scooped accurate news via Twitter. Source of worry for the biggies? Posted on 04 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Sunil Lulla, your former colleague at the Times of India group, has recently taken charge as CEO of  BARC. Your top expectations from the new BARC big boss? Posted on 05 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: If you were a big advertiser, who would you choose to handle your spends – a media agency like Mindshare, Lodestar UM etc or a consulting firm like Accenture? Posted on 06 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Would you, as Rahul Bajaj did recently, ask questions to biggie ministers if you were at an event with them? And what would you ask/tell them? Posted on 09 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: If you were I&B Minister (of India), what would be the first thing you would do? Posted on 10 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Do Indian news entities have the right to crib about a bad biz environment given that they work with faulty biz models themselves? Posted on 11 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: What’s your 2020 vision on how the next year will be? Posted on 12 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: If you meet a media honcho who is super-active on social media & Twitter, would you congratulate her/him or ask the person to concentrate more on work or family time? Posted on 13 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Last week, there was much turmoil in the A&M world with allegations of a lack of transparency on the part of a former CEO. A one-off event or are chinks showing in the adland armour? Posted on 16 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: A reader is dismayed with the way things are on in India. The economy, communalism and the overall fear factor. Your advice to him? Should he leave the country? Posted on 17 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Considering that most big marketers are based in Delhi and Hindi is the most spoken language in India, should the ad industry be headquartered in Delhi and not Mumbai? Posted on 18 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Given that revenues are down, should media entities slash their promotional spends or advertise more right now to pull marketers to spend with them? Posted on 19 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: As the year draws to an end, your thoughts on how it has been? Annus Horibilis? Posted on 20 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Given the unrest we’ve seen in the country, do you think M&E should counsel viewers as key influencers? Or do you think it’s not its job? Posted on 23 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: It’s Christmas time. Any wishlist for the Indian media ecosystem from Santa? Posted on 24 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Do you think FMCG professionals make for better media captains? Or would you say they are mostly clueless and take a helluva lot of time to appreciate the nuances? Posted on 26 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Which is your favourite show – on television channels or OTT platforms? Posted on 27 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: It’s said that the mainstream Indian news media has a very North Indian + Mumbai mindset. Is this sentiment valid? Posted on 30 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Any new year resolutions? Would you recommend any to our readers – something that works for most? Posted on 31 Dec,2019

 

Das ka Dum with Dr Bhaskar Das: Your advice to industryfolk on how they can be better equipped for the decade ahead? Posted on 02 Jan,2020

 

Das ka Dum with Dr Bhaskar Das: We saw a pic of yours on the beach with some colleagues. So you did/do have fun etc like normal people? Posted on 03 Jan,2020

 

Das ka Dum with Dr Bhaskar Das: Surprised with the recent IRS data? A word of advice to print sales folk on sellling despite low numbers? Posted on 07 Jan,2020

 

Das ka Dum with Dr Bhaskar Das: Does a news channel have to be politically and socially neutral? Or should it take sides? Posted on 08 Jan,2020

 

Das ka Dum with Dr Bhaskar Das: Since television viewership measurement isn’t measuring digital access, do you still see value in the current metric in India? Or is it meaningless? Posted on 09 Jan,2020

 

Das ka Dum with Dr Bhaskar Das: Given that mobile-driven media can offer a platform for the spread fake news and rumours, would you say the government isn’t incorrect in imposing restrictions on internet access? Posted on 10 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Do you think media agencies will exist 10 years from now – as intermediaries or as agents in the media ecosystem? Posted on 13 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Are you happy with the work of our industry associations – esp those representing print, TV, radio and digital? Posted on 14 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Did you have a role model when you started working at BCCL. Who was it and what did you learn from her/him? Posted on 15 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: I am proud of my job but find our editorial stance very one-sided and something I don’t agree with. What should I do? Have you ever been in a similar predicament? Posted on 16 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Have you ever bunked work & gone for a movie or a drink? Or just feigned illness to duck a critical review meet? Posted on 17 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: The News Broadcasters’ Federation asked the govt for parity with print on GST. Is the govt partial to print owners? Posted on 20 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Do you think it’s right for media organisations to strike non-poaching agreements with other media firms? After all, where else will a media professional go… Posted on 21 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Are the various awards in A&M presented on merit? Or do some get slipped in for commercial considerations? Posted on 22 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das: Wouldn’t it have been better to get an honorary PhD? Less work on the thesis yet all the impact of being a ‘doctor’? Posted on 23 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  How do you celebrate Republic Day? Watch the parade, rest on a ‘chhutti’ or binge-watch a webseries? Posted on 24 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  If you were to recommend names for next year’s Padma Shri on the basis of their performance over the last year, who would it be from Indian A&M? Posted on 27 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  As a legacy media veteran, does the DAN report on the rise of digital worry you? Your advice on how people should reinvent themselves to stay relevant? Posted on 29 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Isn’t it unfair that English news content attracts high revenue despite low reach? Posted on 30 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  You are dressed as if it’s a Friday on most days. How do you get away with it? Guess no one dares to ask you since you are a veteran! Posted on 31 Jan,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Given the Union Budget, do you think ‘achche din’ will ‘aayenge’ for the economy and hence media spends? Posted on 03 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Journalists and media owners are no longer considered holy cows and often criticised, rightly or wrongly. Your comments? Posted on 05 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  As an academic and an industry biggie, are you happy with the talent that is being produced by our media schools? Posted on 06 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: Do you also speak with your wife in a simple, simplified, uncomplicated way as you answer our questions? Posted on 07 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: The GroupM report predicts that the aggregate adspends on digital will exceed those on print in 2020. Are you still bullish on print? Posted on 10 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: Does of popularity of Bigg Boss and Naagin say anything about the people who watch television? Posted on 11 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Do you sometimes find that artists and performers and even actors should stick to their craft and not get into areas that aren’t their concern? Posted on 12 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: It’s Valentine’s Day tomorrow… could you name five things you love most? Posted on 13 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: What’s the secret sauce you consume to stay so young and energetic – in terms of your thinking and your demeanour? Posted on 14 Feb,2020

 

 

 

Das ka Dum with Dr Bhaskar Das: The Filmfare award in Guwahati was a super idea and a big success. Would you recommend other media events to also take the same route? Posted on 17 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  With so many awards in the M&E and marketing services sectors, one finds there isn’t any fun and joy in winning them. Your view? Posted on 18 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  The Pitch Madison report says adspends in traditional media will degrow in 2020. Burre din aanewaale hain? Posted on 19 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: If you were asked by a news/business to help in its future planning for survival, what would your #1 advice be? Posted on 20 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  You don’t seem to be the type who has ever had a fight with anyone? Have you ever…? Posted on 21 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: If you were given the chance of spending four-and-a-half minutes with Donald Trump, what will you speak to him? Posted on 24 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  If you have two candidates – both with similar credentials –one is a pretty young thing and the other is tall, dark & handsome, who will you select? Posted on 25 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: Soon two months would’ve passed in the new year. Your 20-20 view on how the year has been for M&E so far? Posted on 26 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Can you recommend an essential read to anyone wanting to get into the media? Posted on 27 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das:  Aren’t you surprised that the flow of our questions appears never-ending? And we haven’t yet lost steam? Posted on 28 Feb,2020

 

 

Das ka Dum with Dr Bhaskar Das: If you were asked by a top media group to suggest a revenue head, would you recommend an adsales honcho or someone from another field? Posted on 02 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: With the health of the Indian media being so very bad, would you recommend students to opt for a pure play MBA than a degree in media or brand studies? Posted on 03 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: What does a high attrition rate speak of an organisation? Or is it par for the course in the 2020s? Posted on 04 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Many FMCG and telecom folks switch to media as it’s quite fast-moving. Would you recommend the switch to, say, the big boss of a large transnational? Posted on 04 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: The more things change, the more they remain the same. Your view on this line? Posted on 06 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: What’s your favourite colour and why? Don’t tell us it’s saffron, the colour of our republic rulers (the BJP, we mean)? Posted on 09 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Sad to see Goafest being put off. Your thoughts since you would’ve attended almost every edition held thus far? Posted on 11 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: As a marketer, what do you think banks should do to help reassure people that their monies are safe and reinforce trust? Posted on 12 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Since you are actively engaged in academics these days, what gives you more satisfaction and happiness – industry or academia? Posted on 13 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: How should we be reacting to the ever-changing world given the impact of  the Covid-19 virus on the economy and the media and marketing services sector? Posted on 16 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Since people need to stay indoors for their entertainment, the Covid-19 crisis may be a godsent for TV channels and OTT players. How would you think can news media make use of this opportunity? Posted on 17 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Do you think there are just too many publications covering advertising and media (MxMIndia included!), given the size of the industry is so small? Posted on 18 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das:  So do you think even I can do adsales for a leading media group? Posted on 19 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: How are you planning to spend the 14 hours of the Janata Curfew on March 22? Posted on 20 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: It’s Gudhi Padwa tomorrow. Also Ugadi, Chaitra Sukladi and Cheti Chand. Your sentiments as we celebrate amidst the downturn and uncertain times Posted on 24 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Any specific areas that you recommend on upskilling oneself? Posted on 26 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: The fears of newspapers carrying Covid-19 virus has been a big blow to an already beleaguered media domain. Do you think this could lead to the eventual demise of print? Posted on 27 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: There is much gloom in the world. And the fear due to the uncertainty. How do you keep motivating yourself and the teams that you work with? Posted on 30 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Given the absorbent quality of newsprint, do you see people being increasingly wary of buying all print products going forward since they could be carriers of impurities? Posted on 31 Mar,2020

 

 

Das ka Dum with Dr Bhaskar Das: Should people proactively ask for a pay cut in order to ensure the financial health of their organisation? Posted on 02 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Do you think it’s wise for products like, say, chocolates to be advertising on television in this environment… since one can’t go out and buy them with ease? Posted on 03 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Did you light a diya or candle last evening? Or flashed your mobile phone? And why? Posted on 06 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: If the future doesn’t look too bright for the news media, should a new entrant to journalism school back out and do something else? Posted on 07 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Once things get back to normal, would you advise more and more organisations to adopt a Work From Home, whenever necessary? Posted on 08 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Given pay cuts and pink slips in news media, your sentiments on the revenue potential in future? Posted on 09 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Since the administration has been unable to get the public to maintain social distancing and not venture out, do you think the lockdown will ever end? Posted on 13 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Your advice to media professionals stressed about job and pay cuts? Posted on 14 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Given the success of Ramayan and DD National being #1 channel last week, clearly mythology sells like nothing else in our country. Right? Posted on 15 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Advertisers are still wary of spending monies on digital as they do on linear television and print. How do you think can digital forge ahead? Posted on 16 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: What’s the first thing you plan to do when the lockdown is lifted Posted on 17 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Is it fair to sack or effect pay-cuts of people who don’t have any work given the lockdown and possible after-effects? Posted on 20 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: If in a debate one questions the actions of the owner/CEO, would it be right to be labelled a villain? Posted on 21 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Who according to you will come out strongest after Covid-19? As in which type of media organisation? Posted on 22 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Any life lessons from the household chores one does? Posted on 23 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: If you got the opportunity to ask a question to the Almighty on why s/he has inflicted Covid-19 on us, what would it be? Posted on 24 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Given that salaries are a sub-10% component of a print entity’s P&L, do you think it’s fair to effect pay cut?Posted on 27 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: We are on Day 35 of the National Lockdown. Do you think people in some of our metros will lose the habit of reading the newspaper in physical form?Posted on 28 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Digital may be gaining much ground, but it still doesn’t generate enough revenues. How can individual B2C media entities make sizeable revenues as they do with their print avatars?Posted on 29 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: It’s Labour Day tomorrow. Also Maharashtra & Gujarat Day. But it appears that workers will be crying out May Day across the worldPosted on 30 Apr,2020

 

 

Das ka Dum with Dr Bhaskar Das: Isn’t stopping of epaper distribution by Whatsapp groups an irrational and regressive decision?Posted on 04 May,202

 

 

Das ka Dum with Dr Bhaskar Das: Alcohol shops can be open, but religious places can’t. Is it because temples don’t generate any earnings for the state?Posted on 05 May,2020

 

 

Das ka Dum with Dr Bhaskar Das: Why is that the noisy backbenchers in class are so very popular even though they are much loathed?Posted on 06 May,2020

 

 

Das ka Dum with Dr Bhaskar Das: These days being neutral is not considered critical for journalism. Your view?Posted on 07 May,2020

 

 

Das ka Dum with Dr Bhaskar Das: Celebrating happy moments (like a birthday) in the lockdown is such a downer. What say?Posted on 08 May,2020

 

Das ka Dum with Dr Bhaskar Das: Given IRS2019Q4 findings, do you think it’s true that lesser number of people are reading newspapers? And have newspaper publishers been complacent?Posted on 11 May,2020

 

Das ka Dum with Dr Bhaskar Das: Do you think The Times of India ought to have pushed up its cover price and decreased its dependence on advertising?Posted on 12 May,2020

 

Das ka Dum with Dr Bhaskar Das: What advice will you offer on revenue generation to a leading newspaper in urban India which has now been struck by the downturn caused by the Lockdown?Posted on 14 May,2020

 

Das ka Dum with Dr Bhaskar Das: Given the Covid-19-led mayhem in most of our big cities, do you ever think it’s wiser to live in a smaller, less populous town?Posted on 15 May,2020

 

Das ka Dum with Dr Bhaskar Das: Given the way people have not been practising social distancing, do you think there will be a Lockdown 5.0 too?Posted on 18 May,2020

 

Das ka Dum with Dr Bhaskar Das: As a Mumbaikar, do you sometimes feel that the mandarins of Lutyen’s Delhi are far removed from the realities of the rest of the country?Posted on 19 May,2020

 

Das ka Dum with Dr Bhaskar Das: Most of our questions have been around digital, television and print… what is your outlook for radio post-Lockdown?Posted on 20 May,2020

 

Das ka Dum with Dr Bhaskar Das Given your response of yesterday, do you think there is any scope of revenues from the way the FM and non-FM radio is currently?Posted on 21 May,2020

 

Das ka Dum with Dr Bhaskar Das | Naysayers often say that the news media has a larger social obligation. But there are others who say it’s just another business. What is your view?Posted on 26 May,2020

 

Das ka Dum with Dr Bhaskar Das | Why do you think does digital news media not attract as much advertising as print or television even though consumption numbers are very high?Posted on 28 May,2020

 

Das ka Dum with Dr Bhaskar Das | You are a spiritual person and pretty god-fearing… why do you think is god being so cruel with mankind?Posted on 29 May,2020

 

Das ka Dum with Dr Bhaskar Das | Unlock 1.0, Mission Begin Again… the governments of the day have also caught on to the hashtag culture. Comments?Posted on 01 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | With the Lockdowns easing, do you think Achche Din will happen soon for the media economy?Posted on 02 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Given the near-blood bath in print with pink slips and salary cuts, do you think it’s fair that even profitable companies are doing this and not absorbing losses for 2-3 months?Posted on 03 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | How much should news media content get influenced by the mood of the masses?Posted on 04 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Do you think we’ve seen an overkill of webinars in the Lockdown?Posted on 05 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | There were crowds on Marine Drive over the weekend as if there’s no tomorrow. Ditto at alcohol stores a few weeks back. Why do urban Indians behave so irrationally? Your view?Posted on 08 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | The physical copies of the papers are back in Mumbai. Happy days are here again, would you say?Posted on 09 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Your advice to an events company on navigating the world given the Covid-19 scare and near-zero business?Posted on 10 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Any notable takeaways from the four lockdowns we’ve had?Posted on 11 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | How was Week 1 of the Unlocked World for you?Posted on 12 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Everyone asks us to reinvent to stay relevant. But it’s easier said than done. Your comments?”Posted on 15 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Why does the news media shy away from reporting on pink slips being handed out in large numbers in its own backyard?Posted on 16 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Given the need for leaner organisations, many managements have done away with the second line of leadership. How unhealthy is this trend?Posted on 17 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Every television channel – esp in the news space – likes to slice and present data depending on how good it looks. But do people think that advertisers can’t see through the ‘ardh satya’… another reader questionPosted on 18 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Which of the activities of the pre-Lockdown era do you miss doing the most now that activities are restricted?Posted on 19 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Given ongoing concerns on the India-China border and the sentiments against Chinese products, do you think media entities should also not accept ads from Chinese origin brands?Posted on 22 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | In times when the nation is engaged in conflict, what’s more important: question the government’s actions or just take statements as gospel truth. What makes more business sense for a news entity… given ratings?Posted on 23 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Newspapers are back, but circulation is still down as subscribers are reluctant… it appears to be a total loss of faith in the medium. What should newspaper companies do to earn back the trust?Posted on 24 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Given the meagre attendance in offices, it’s tough for media professionals to make sales calls. In such a scenario how can the rank-and-file sales force go about their jobs?Posted on 25 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | The first half of 2020 will be past us in a few days. Your sentiments as we move over to the second?Posted on 26 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | According to you, which sectors will open their purse strings first to media companies?Posted on 29 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | The PR head of a leading news network advised its marketing team not to advertise on MxM because we’ve been critical of the flagship channel’s content. Is it right to link spends with coverage? Expose it? Or let it be?Posted on 30 Jun,2020

 

Das ka Dum with Dr Bhaskar Das | Since you are also active in academics at m-schools, would you say that it’s better to skip a year and wait for face-to-face physical classes instead of a half- or full-year of online education?Posted on 02 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Exactly 50 days for Ganesh Chaturthi. Being a Ganapati devotee, any special prayers for Him for our A&M sector?Posted on 03 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Nidhi Razdan has moved from News TV to academics? You too spend time in teaching and strategising for M/B-schools. Good idea for media folk to explore?Posted on 06 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Given that new shows are getting back on the GECs, will it be ‘achche din’ for them on ratings and revenues?Posted on 07 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Given that there is no end in sight to the ongoing pandemic, do you think it’s possible for the #2 & #3 newspapers to survive the downturn and adspend drought?Posted on 08 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | It would’ve been impossible to pass time in the pandemic without social media, TV & OTT. But they are damned as evil influences. Your view?Posted on 09 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | If you were asked to survive with just one of the three – Bijli, Paani & Broadband for 6 hours, what would you choose, and why?Posted on 10 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Do you think the news media is going overboard with news on some members of the Bachchan family testing Covid-positive?Posted on 13 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | One now needs to use a paperweight to ensure newspapers don’t fly off. Given that some papers are so thin and without ads, do you think they should suspend circulation until the good times are back?Posted on 14 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | Which consumer-facing entity – individual, brand or organisation – would you say has performed exceedingly well in the Lockdown? And why?Posted on 15 Jul,2020

 

Das ka Dum with Dr Bhaskar Das | You are almost always positive about the future of the media business, but not so in the recent past given your statements on what the industry will be like post-Covid?Posted on 16 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | Is there a question you think we should’ve asked and we haven’t?Posted on 17 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | With no clear sight of effective third-party measurement for OTT, do you think it’s wise for advertisers to put their money on this medium?Posted on 20 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | What does the popularity of shows like Gandi Baat on Alt Balaji and some others on MX Player talk of the Indian populace and the broadcasters (as in the OTT companies) themselves?Posted on 21 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | Recently, we read an article damning the bosses of a leading digital media major. What do you suggest: take the writer and platform to court or just leave it and don’t give it too much ‘bhav’?Posted on 22 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | Have you ever faced a situation where the advertiser or its intermediary is looking for a kickback. How do you handle such cases?Posted on 23 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | We always ask you questions. Now, please ask us…Posted on 24 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | Why is it that existing leaders in the media space – especially in news – get so very hostile towards newcomers and new leaders?Posted on 27 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | If Sales/PR execs don’t keep in touch with their clients and media connects, how would you rate them as professionals? Should the organisation dispense with their services?Posted on 28 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | Thousands of pink slips have been handed out by M&E employers, for no real fault of theirs. Any words of advice?Posted on 29 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | There are many people who believe that their bosses haven’t backed them up well enough while they were being sacked. That they’ve protected their own jobs and let their juniors suffer. Your comments?Posted on 30 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | First Bigg Boss, now Indian Matching. Does this craze for voyeuristic Reality TV speak anything at all about the Indian public?Posted on 31 Jul,2020

 

 

Das ka Dum with Dr Bhaskar Das | TOI Delhi had a 52-pg edition on Saturday. Would you say this was a one-off or are the good times really back?Posted on 03 Aug,2020

 

 

Das ka Dum with Dr Bhaskar Das | Someone tweeted the other day: While Editorial is the voice of the people, the Advertisement signals the turning wheels of economic revival. Your view?Posted on 04 Aug,2020

 

 

Das ka Dum with Dr Bhaskar Das | What would you say about a company that doesn’t pay its people on time… and this is even before the Lockdown?Posted on 05 Aug,2020

 

 

Das ka Dum with Dr Bhaskar Das | What do you think should creative agencies do to stay relevant given clients spends is bound to reduce?Posted on 06 Aug,2020

 

 

Das ka Dum with Dr Bhaskar Das | What is it that drives you to academic pursuits? We often think of taking that path, but just don’t get the timePosted on 07 Aug,2020

 

 

Das ka Dum with Dr Bhaskar Das | It’s Janmashtami tomorrow. Any M&E-specific wish that you would like to make to the Lord?Posted on 10 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Kuch toh log kahenge, logo(a)n ka kaam hai kehna. Do you think that is something one can say about the news media too – as in it will say/do what it has to, regardless of what you say?Posted on 11 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Is the view that the media has a larger responsibility of national good misplaced? Given that it’s just another business…Posted on 12 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Amul has been coming up with interesting and innovative flavours for its ice creams… like Haldi, for instance. Is there a medicinal flavour that you think Amul should incorporate? Which one and why?Posted on 13 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Since you were born not too many years after Independence, any very early memories of what made you very proud of being an Indian?Posted on 14 Aug,2020

Das ka Dum with Dr Bhaskar Das | MS Dhoni was a lad from a non-metro like Ranchi rising to the #1. Ditto in the Indian media too. Where players like Dainik Bhaskar rule talk of the ‘unmetro’ phenomenon. Is it for real?Posted on 17 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Other than the fact that we are ruled by Indians, and not the British, do you think we are truly free in India?Posted on 18 Aug,202

 

Das ka Dum with Dr Bhaskar Das | Many years back, the late Dileep Padgaonkar had said in an interview that his is the secondmost important job in the country. Do you think any editor in today’s time will be able to make such a claim?Posted on 19 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Is the rah-rahing by newspapers about number of pages misplaced? While the ad volumes increased, the yields given lower ad rates have gone down? Is this true? And if it is, do you think newspapers will be able to bring up the price in future?Posted on 20 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | If you were granted a wish to live your life again, would you rechart any of your professional or personal moves?Posted on 21 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | A Ganapati festival without any band-baaja doesn’t feel like a festival. Guess we’ve got very used to life without noise. Your comments?Posted on 24 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | The Pitch Madison mid-year report unveiled by Sam Balsara last week painted a fairly grim picture of adspends? But then there are some who believe it could get even worse. Your viewPosted on 25 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Given that OTT platforms are attracting a lot of eyeballs, do you think the likes of Netflix and Amazon Prime should also explore an AVOD model?Posted on 26 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | If someone wants to start a new business in media, what would you recommend that has a bright, more secure future?Posted on 27 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Do you think I should ask you a question on Sushant Singh Rajput so that the number of hits to this site can skyrocket?Posted on 28 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Your view on the Q&A we had with Arnab Goswami on Friday?Posted on 31 Aug,2020

 

Das ka Dum with Dr Bhaskar Das | Given the number of sexual harassment/me-too complaints coming from the media in India, do you think our media is a safe place of work for women?Posted on 01 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Since many media organisations are reporting the return of happy days in terms of revenues, do you think they should reverse the job and salary cuts?Posted on 02 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Why is it that some media organisations have condoned the actions of their top execs when a sexual harassment complaint has been filed against them?Posted on 03 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Many organisations have been asking their employees to report to work despite no real need for everyone to come home. What’s your view?Posted on 04 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | It was Teacher’s Day on Sat, Sep 5. Who from amongst the various people you worked with would you say was your best teacher?Posted on 07 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | HT recently wrote that newspaper readers who moved online in the Lockdown may not return to the print paper. Now that’s a solid admission of a change in habit by one of India’s largest newspaper groups. What say?Posted on 08 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | It’s our ninth anniversary today. Any thoughts on how we’ve done so far  and what we should be doing until our tenth?Posted on 09 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Can a newspaper be a tasting menu for the website, as the redesigned Hindustan Times says. Comments?Posted on 10 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | If my cellphone informs me that my screen time is down to 4 hours, 22% lesser than last week, should I be happy or sad?Posted on 11 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | We celebrated a year of Das ka Dum on September 12. Honestly, when you started doing it last year, did you think it would last this long?Posted on 14 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | It’s Das ka Dum #250 tomorrow, does it speak well that even after 249 questions, there are still more waiting to be answered?Posted on 15 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | This is the time when media associations get all-new officebearers or see renewal of terms. Given the status of our ecosystem, any ask that you have from them for the next 12 months?Posted on 16 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Is the media cashing in on the Sushant Singh murder controversy to capture ratings? What’s your viewPosted on 17 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | What’s the secret sauce that makes you so very indispensable to media organisations?Posted on 18 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Given the excitement around the conduct of IPL, KBC and Bigg Boss, would you say they are bellwethers of the good times?Posted on 21 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | Exactly 100 days left in the year. Are you also, like many others, waiting for the year to end with the hope that 2021 would be happier?Posted on 22 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | If you find that a CxO doesn’t have a social media presence (on Twitter or Insta), do you judge her or him as someone who’s not in tune with the times?Posted on 23 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | If the number of jackets in the Times of India is a barometer of the festival frenzy in terms of adspends, would you like to forecast how many jackets TOI Mumbai will see in Dassera-Diwali 2020?Posted on 24 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | We often suffer from the fear of not being able to ask you any more questions. Would you have a name for this phobia?Posted on 25 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | We recently interviewed a media owner and he kind-of indicated that the future is brighter for non-metro newspapers. Do you agree?Posted on 28 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | As if one Ph D wasn’t enough, you’ve just done a second. And now we hear that you intend doing another? What’s your motivating factor?Posted on 29 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | A career in sales is all about juggad, far from academic research. Is there a method to this confluence?Posted on 30 Sep,2020

 

Das ka Dum with Dr Bhaskar Das | We are in the all-important quarter of the year. Time to put on the lights and buy firecrackers?Posted on 01 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Should award events happen regardless of the onground conduct, because they are finally meant for recognition of work and talent and not the worship of sponsorship monies?Posted on 05 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | A KPMG India report on M&E in India notes adspends in Digital and OTT will soon exceed that in TV. Should TV players be getting worried?Posted on 06 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | How much do you think should we trust forecasts by consulting organisations?Posted on 07 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Despite lower viewership, the gods of news television are all from English. Does that say something about the talent in Hindi News TV or that the Englishwallahs are better?Posted on 08 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Having a killer spirit to achieve success is considered important. But to what extent can one to go in this spirited approach?Posted on 09 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | It would be unfair on our readers if we were not to seek your wisdom on the media events of last week, and it would be unfair on you to ask a question on an event of the last week given the realities of life. Please advise what we should doPosted on 12 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Why is it that no one really cares about print measurement and the country is so obsessed with television audience measurement?Posted on 13 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Is it really possible to be a successful B2B media entity without doing quid pro quos and cash in lieu of content?Posted on 14 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | Durga Puja is coming up… as a Kolkata kid your sentiments on the restrictions on community-mingling?Posted on 15 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | It’s often difficult asking you questions. We want to be provocative and yet we know we need to be sensitive… since you are a great believer in Lord Krishna’s teachings, please advise us on how we should extricate ourselves out of this ‘chakravyuh’?Posted on 16 Oct,2020

 

Das ka Dum with Dr Bhaskar Das | As someone who has headed content operations from the business point of view, is it better to buckle under or stay firm and face the music. Be it editorial or creative content?Posted on 19 Oct,202

 

Das ka Dum with Dr Bhaskar Das | We have often wondered about what one should strive for in life: quality or quantity. In our own case, the quest for quality has paid off in terms of perception, but not towards revenues. What’s your view?Posted on 20 Oct,2020

Das ka Dum with Dr Bhaskar Das | The revenues of many news organisations have been hit because of the absence of events. Esp the film and numerous other end-of-the-year awards. But in a sense it was not their core activity anyway… news companies ought to be in the business of news, not doing events. Your viewsPosted on 21 Oct,2020

Das ka Dum with Dr Bhaskar Das | Dassera is coming up, marking the victory of good over evil. Any prevailing/current evil that you think the media should be combating?Posted on 22 Oct,2020

Das ka Dum with Dr Bhaskar Das | We know you will put a philosophical spin around this question, but we would still like to know: how do you deal with lows in life?Posted on 23 Oct,2020

Das ka Dum with Dr Bhaskar Das | A career advice: Do you think it will help if mediapersons are also well-versed in law & statistics?Posted on 26 Oct,2020

Das ka Dum with Dr Bhaskar Das | The jackets are back in the papers. But are the monies also back? (we’re sure you have inside info)Posted on 27 Oct,2020

Das ka Dum with Dr Bhaskar Das | As someone who has earned a doctorate after much effort – and not once, but twice over, do you feel cheated when you find people sporting a ‘Dr’ for near-nothing-at-all?Posted on 28 Oct,2020

Das ka Dum with Dr Bhaskar Das | Queen Elizabeth II referred to 1992 as ‘Annus Horribilis’ indicating a horrible year. How do you think will she label 2020?Posted on 29 Oct,2020

Das ka Dum with Dr Bhaskar Das | A Friday Question: Would you say that people who say they are the ultimate in bravery aren’t lions but often big cowards?Posted on 30 Oct,2020

Das ka Dum with Dr Bhaskar Das | For once being positive is actually a negative. Your word of advice to someone who has tested positive?Posted on 02 Nov,2020

Das ka Dum with Dr Bhaskar Das | We just had a webseries made on Harshad Mehta. If you were to select a person from the media who you think a biopic should be made on, who would it be?Posted on 03 Nov,2020

Das ka Dum with Dr Bhaskar Das | It’s karwa-chauth today. In many ways, it’s a regressive tradition. Should the media even cover such observances or festivals, if they can be called that?Posted on 04 Nov,2020

Das ka Dum with Dr Bhaskar Das | I was at a loss for how I should describe you to a person who doesn’t know you… since you are now more into academics than industry, though it’s the latter that you are so well-known for. Can you help?Posted on 05 Nov,2020

Das ka Dum with Dr Bhaskar Das | You are known for your thoughtprovoking messages… What would be your Diwali greeting to someone?Posted on 06 Nov,2020

Das ka Dum with Dr Bhaskar Das I Nov 10 will see the IPL final as well as the Bihar elections results analysis at primetime. Watching which of these will give you greater joy and why?Posted on 09 Nov,2020

Das ka Dum with Dr Bhaskar Das I The government has instituted a special committee to look into TV audience measurement, when no such effort is made for print or radio or digital. Why this special love for television?Posted on 10 Nov,2020

Das ka Dum with Dr Bhaskar Das I You are a big cricket watcher: would you say that former cricketer-turned-commentators are better than those who have no cricket-playing past?Posted on 11 Nov,2020

Das ka Dum with Dr Bhaskar Das I Among other things, Diwali sees the celebration of ‘dhan’ and ‘lakshmi’. What according to you is the greater wealth: health or money in the bank?Posted on 12 Nov,2020

Das ka Dum with Dr Bhaskar Das I It’s also Children’s Day tomorrow. Any memories of Bhaskar Das Junior that brings a smile on your face?Posted on 13 Nov,2020

Das ka Dum with Dr Bhaskar Das I A question which bothers us: Is it better to celebrate Diwali with lights etc, or save the money and donate to charity?Posted on 17 Nov,2020

Das ka Dum with Dr Bhaskar Das I The normal sentiment is that marketing is essentially about advertising and communications. Can you offer our readers a quickie definition to dispel this myth?Posted on 18 Nov,2020

Das ka Dum with Dr Bhaskar Das I Your Ph D thesis was about social listening. Now isn’t that just a lofty term for something that’s common sense?Posted on 19 Nov,2020

Das ka Dum with Dr Bhaskar Das I There is always pressure on us to bowl you a googly, that is, ask a provocative question. Unfair no?Posted on 20 Nov,2020

Das ka Dum with Dr Bhaskar Das I If you compare it with any other industry sector, the size of M&E in India is insignificant. Still share of voice and glamour is huge. Aisa kyun?Posted on 23 Nov,2020

Das ka Dum with Dr Bhaskar Das I Just so much movement at the top in the media. Comments?Posted on 24 Nov,2020

 

Das ka Dum with Dr Bhaskar Das I Every time a person quits, there are questions asked on what really happened. Was the person asked to go or has s/he quit for greener pastures. What according to you is the right strategy for a senior exec in this predicament?Posted on 25 Nov,2020

 

Das ka Dum with Dr Bhaskar Das I Why do you think so many folks from the FMCG sector switch to A&M&E. Star/ glamour/ power-struck or does the sector really give an ‘asli’ high?Posted on 26 Nov,2020

 

Das ka Dum with Dr Bhaskar Das I A significant part of your life has been pre-Google. Are you better off now than you were then. For, you earned most of your stripes pre-GooglePosted on 27 Nov,2020

 

Das ka Dum with Dr Bhaskar Das I Do you see the proliferation of OTT platforms will actually impact the genre?Posted on 30 Nov,2020

 

Das ka Dum with Dr Bhaskar Das I There is much rush for the Covid-19 vaccine. This is quite like we see in the media. Rushing through things without being a 100% sure of the efficacy. Comments?Posted on 01 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I The Times of India boasted of bumper editions pre-Diwali and then the number of pages and ads fell. If you noticed, no such comment on editorial space. Guess that’s how much editorial is respected in India today. Your views?Posted on 02 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Further on the question of TOI’s page count slipping, do you think we celebrated way too early. Given that the ‘achche din’ for media spends aren’t really back?Posted on 03 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I We know of the loyalty around brands. Why is it that pollticians, bureaucrats and even journalists are not much trusted?Posted on 04 Dec,2020

 

Dr Bhaskar Das: Every Strategy has an Expiry DatePosted on 07 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I The all-important Q3 of 2020 will get over soon. Having seen over many decades of the festive quarter in the media, how would you say was this year vis-a-vis the various others from the past?Posted on 08 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I We’ve heard of brands and the loyalty around them. Why is it that politicians, bureaucrats and even journalists are not trusted much?Posted on 09 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Amidst all the gloom of the Mumbai Mirror daily shutting, there’s news of Saurabh Varma’s Wondrlab acquiring What’s Your Problem? Obviously, there’s some money in the market. Comments?Posted on 10 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I When the mood is down, one only finds a hazy reflection of oneself in the Mirror… there appears to be no light at the end of the road. In these circumstances, how does one even celebrate the weekend?Posted on 11 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Isn’t it unfortunate that one is eventually responsible for the actions of the company one keeps. Or is working with. What are your thoughts?Posted on 14 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I None of the media agency networks announced their annual adspends forecast for India. A cop-out?Posted on 15 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Recently, an international study said India is among the most dangerous nations for journalism. As someone who has been in the business for a lifetime albeit on the business side of things, what’s your view?Posted on 16 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Two new news channels coming up in Bangla. Your view?Posted on 17 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I In a week from now, it’ll be Christmas… any wishlist for Santa for the Indian media fraternity?Posted on 18 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I In the light of what’s been happening in the recent past, do you think legal professionals will now have an edge to occupy the corner room in A&M&E companies?Posted on 21 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I What does one do if you disagree with the business or editorial decisions of the organisation that you work with. Just grin and bear it? Present your side of the story and get the organisation to change? Or just quit?Posted on 22 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I One seldom sees you blow your top. How do you control your emotions?Posted on 23 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I It’s the time of the year when one makes resolutions for the next year. In order to help our readers, can you recommend one or more recommendations for their resolutions for 2021? What should they be?Posted on 24 Dec,2020

Das ka Dum with Dr Bhaskar Das I The revelations (and counter-revelations) in India’s media ecosystem have left us anguished. I know it can’t be achieved in a few words, but please help in pulling us out of this state of depression…Posted on 28 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I In the mid- to late-1990s when the cable operator wars were raging, one was forced to hand over the M&E beat to the crime reporters in Mumbai papers. Appears to be an encore as we enter the 2020s. Your comments?Posted on 29 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Two more days and it’ll be 2021. In a terrible year in every possible way, was there any silver lining that you noticed in 2020? Something that you think was the saving grace?Posted on 30 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Can you capture your sentiments for the year that’s nearly past us and for the new year for which we are getting set. Around 10-15 words each for the above at a personal & professional levelPosted on 31 Dec,2020

 

Das ka Dum with Dr Bhaskar Das I Three weeks of the new Sunday Mumbai Mirror. As someone who was actively associated with the paper’s launch in 2005, is the paper something that you are proud of?Posted on 04 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I Over the last few years, the trust that the ‘aam aadmi’ had in the various arms of our democracy – the executive, legislature, judiciary and media – has diminished. Would you agree?Posted on 05 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I Suddenly calling oneself a journalist has become a liability. How do you think should a journalist describe herself/himself?Posted on 06 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I If you were to have a Das ka Dum award for the media person or media entity that did some outstanding and exemplary work in 2020, who or what would it be?Posted on 07 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I A long full week after two short weeks… quite a pain, no? Ditto next weekPosted on 08 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I So,w will you go for the vaccine? Given that it’s not exactly fully tried and tested?Posted on 11 Jan,2021

 

Das ka Dum with Dr Bhaskar Das I While BARC data is being released every week, despite a cloud about when individual news channels data will be out, there seems to be some ignorance over what’s happening with the IRS for newspapers. Would you say that every bit of delay in the IRS is harming the business?Posted on 12 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | Do you think the various print, TV, digital, radio & outdoor media industry associations have failed the interests of their constituents?Posted on 13 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | On Jan 14, one flies kites in various parts of the country to observe Makar Sankranti. Would you say there is much kite-flying in A&M&E?Posted on 14 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | And we’re already half-way into the first month of 2021. Any thoughts on how it’s going?Posted on 15 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | Over the years, one has indulged in a lot of conversation with people which could be well-described as ‘loose talk’. And now there’s this fear that it could well leak. How does one prevent oneself from not getting exposed and embarrassed?Posted on 18 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | Since you can never really be sure of the actions of others, in life who do you trust? And how do you trust?Posted on 19 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | If all goes well, Joe Biden and Kamala Harris will be sworn into office today. Should one be looking forward to things?Posted on 20 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | It’s National Hugging Day today in the US and Canada? Do you think hugging is a good practice in these Covid times?Posted on 21 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | So, are you considering taking a day off on Monday and making it a superweekend given it’s R-Day on Jan 26?Posted on 22 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | It’s Republic Day tomorrow. Your sentiments on a day like this? What does it mean for you? Do you wake up early to watch the Parade?Posted on 25 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | Print. television or digital media — which media should one choose for a job in the business team, assuming all things are equal?Posted on 27 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | It’s been many months since the lockdown was lifted, but the English newspapers in the metros have still not fully recovered in terms of advertising? When do you expect things to improve for the metrowallahs?Posted on 28 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | It’s Budget Day on Monday. The most important thing that you think the FM could announce which would make the A&M industry smile?Posted on 29 Jan,2021

 

Das ka Dum with Dr Bhaskar Das | Do you think there should be a ‘strategic timeout’ in the Budget speech. Allow for some rest for the FM, ad opportunities for broadcasters… Can help boost the media economy?Posted on 01 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Do you think the businesses you consult with will earn more revenues given the Union Budget 2021-22?Posted on 02 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | What’s your view on censorship of content on OTT platforms?Posted on 03 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | If a very senior employee screws up big time, is it wise to effect a public admonishment. Or, if the person is such a liability, is it better to part ways?Posted on 04 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Test Matches or T20, Fine Dine or Fast Food, Orange Juice – fresh or canned… do you prefer the traditional formatted things or are the quick fix ones work better for you?Posted on 05 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | What’s better (or less worse): a tough boss or an inconsiderate one?Posted on 08 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | The headlines on news channels is in sharp variance to the headlines in the papers the next morning. Surely the medium couldn’t be dictating the content mix so much. Your view?Posted on 09 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Can increasing of the cover price of English newspapers help uplift the industry?Posted on 10 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | It’s the season for adspend reports and forecasts. There is a charge that some of them paint a rosy picture just to boost spends. How much can one trust them?Posted on 11 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | It’s said that bad karma gets back to you. Do you really believe this to be true?Posted on 12 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | GroupM & Madison will declare their adspend forecasts this week. Would you like to hazard a guess on what it could be in percentage terms for CY 2021?Posted on 15 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Would you say non-media players find it tough to run newspapers given that news stories could impact their other interests?Posted on 16 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Is it true that post-Lockdown, a lot of advertisers have deserted the news media because of reduced exposure?Posted on 17 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Given that the Bangla news scenario is hotting up, what way would you say has the West Bengal market changed since the time you serviced it?Posted on 18 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | If you were to start an all-new news channel what would the editorial stance you would recommend it to have – pro or anti-BJP government?Posted on 19 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Madison said 26%, GroupM estimates 23.2% growth in adspends this year? In the light of some more restrictions on movements, do you see issues in these estimates being achieved?Posted on 22 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | At an industry event last week, there were some significant comments made on the functioning of BARC for TV audience measurement? Would you agree that BARC hasn’t achieved what was desired…?Posted on 23 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Why is it that everyone likes to damn media measurement?Posted on 24 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Do you think it would be unfair on the fraternity to not hold an Abby Award this year, even if it’s virtual?Posted on 25 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | Would you say Android users are missing out on life because they can’t embrace Clubhouse?Posted on 26 Feb,2021

 

Das ka Dum with Dr Bhaskar Das | If it ain’t broke, don’t fix it, it’s said. But if an organisation is decaying, to what extent can one fix it?Posted on 01 Mar,2021

Post a Comment 

Comments are closed.

Today's Top Stories
Videos