Skoda India & PHD launch virtual gamified challenge

21 Dec,2020

By A Correspondent


PHD Media India, alongside automobile giant Skoda Audo India, in collaboration with Twitter, has launched a unique ‘speed challenge’ game exclusive for the people on Twitter. Interested participants just have to log on to tweet to play the game.


Said Tarun Jha, Head of Marketing, Skoda Auto India: “Alongside PHD Media India, we at Skoda Auto are delighted to launch this truly innovative and distinctive gaming experience in collaboration with Twitter. Through this attractive, gamified approach, we want to highlight this revolutionary feature of the ŠKODA OCTAVIA vRS 245, promising a virtual version of the thrill that comes with reaching from 0-100 KMPH in just 6.6 seconds. I’m certain that the fastest ŠKODA on offer in India is all set to gain the interest of auto enthusiasts across the country.”


Added Monaz Todywalla, CEO, PHD Media India: “This has been a great opportunity for us to partner not just with the auto giant ŠKODA AUTO India but also to collaborate with the social media giant Twitter. We are launching this innovative new game with top influencers, and are confident that it’s going to make waves on social media, thereby garnering a lot of much-deserved attention for the fastest ŠKODA model in India.”



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