The Times of India has bumper issues across key markets on I-Day

17 Aug,2020

By A Correspondent

 

The Times of India had bumper issues on Saturday, August 15 with a total of 60 pages in Mumbai, 72 pages in Gurugram, 58 pages in Delhi, 78 pages in Hyderabad, 52 pages in Bengaluru and 46 pages in Chennai including supplements, as per a press release. The paper drew advertisers across Retail, Real Estate, Auto, FMCG, Consumer Durables, E-commerce and many more categories inviting consumers with amazing deals and messages, the communique added.

 

Said Partha P Sinha, President – Response, The Times Group: “We believe these are the initial signs of good things to come. Companies are confident that this festival will see a big resurgence in spending and the economy will get back on its feet. It also establishes print as a credible and dominant medium for reaching out to premium audiences. There’s no better way to make an impact.”

 

Added the communique: “The Times of India Group publications have recovered almost 90% of circulation in some markets and over 70% in most markets. This is another reason advertisers are coming back to print to re-build their market shares, as the distribution is fast reaching pre-lockdown numbers. Every Saturday for the last 3 weeks has seen The Times of India come out with 50+ pages across their key markets. Today, has been the highest since lockdown. A great way to unlock a new sense of freedom – that of positivity and confidence.”

 

 

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