Sony Pictures wins global rights to Sri Lanka Cricket

25 Aug,2020

By A Correspondent

 

Sony Pictures Networks India (SPN) has acquired the exclusive global media rights for Sri Lanka Cricket (SLC), with the exception of terrestrial, digital and radio rights for the territory of Sri Lanka which has been retained by SLC, for a period of three years starting July 1, 2020.

 

The agreement provides SPN exclusive TV and digital rights to air all 92 days of LIVE cricket comprising 10 Test Matches, 24 ODIs and 18 T20Is sanctioned by the ICC and conducted by SLC between the senior men’s national cricket team of Sri Lanka and visiting ICC member national cricket teams along with access to Sri Lanka Cricket’s archival content. The deal also include rights to broadcast India touring Sri Lanka to play 6 T20Is and 3 ODIs with one of the series scheduled for July 2021 that will feature 3 T20Is while the date for the other series is yet to be announced.

 

Said Rajesh Kaul, Chief Revenue Officer, Distribution and Head – Sports Business, Sony Pictures Networks India: “Sony Pictures Networks India is the premier destination for the best of international cricket, and we are excited about continuing our partnership with Sri Lanka Cricket. The acquisition of the exclusive global TV and digital rights of Sri Lanka Cricket strengthens our cricket portfolio. Our extended partnership with Sri Lanka Cricket adds 92 days of live cricket, including two India tours to Sri Lanka, to our robust cricket calendar.”

 

 

Post a Comment 

Comments are closed.

Today's Top Stories
Videos