Smule & Radio Mirchi bring together Friendship Anthem

05 Aug,2020

By A Correspondent


Smule and Radio Mirchi is observing a two-week celebration of companionship for the music-loving community.


Candid jam sessions with renowned music celebrities, live online events with Radio Mirchi’s top RJs and special Smule Friendship Jam playlist are some things Indian music lovers can look forward to.


Excited about the Smule Friendship Jam, Viral Jani, Senior VP Investments Operations, Times Bridge, said: “As the custodian of the Smule brand in the Indian market, we at Times Bridge value the love Smule gets from the growing community of millions of music lovers who bond on the Smule platform over music and have formed lasting friendships. We are delighted to co-create the Smule Friendship Jam with Mirchi, a unique celebration of friendship and music which is true to the brand essence of Smule – Making friends with Music and Music with friends.”


Added Yatish Merhrishi, COO, Radio Mirchi: “Radio Mirchi is delighted to partner with Smule yet again to create the Friendship Jam Anthem. Radio Mirchi and Smule both being synonymous to music, this partnership bodes well to the Friendship anthem being launched on Friendship day. Along with various renowned artists and a robust digital media plan, we look forward to our anthem successfully reaching out to all parts of the country.”



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