ShemarooMe joins hands with Sony India

20 Aug,2020

By A Correspondent

 

ShemarooMe, the video-on-demand streaming platform from Shemaroo Entertainment, has announced its association with Sony India to expand the Smart TVs content library. With this association, the ShemarooMe app will now be available for streaming exclusively on select Bravia Smart TVs. The platform offers a wide range of multi-genre, multi-regional content, including Bollywood Premieres, Bollywood Classics, Shemaroo Kids, and the best of Devotional, Comedy and Regional content.

 

Zubin Dubash

Said Zubin Dubash, COO – Digital, Shemaroo Entertainment: “We are extremely delighted to have partnered with Sony India to help expand their entertainment portfolio with ShemarooMe’s diverse content catalogue. Over the years, Sony’s Bravia television has truly revolutionized the way Indians watch content. With this strategic association, we aim to expand our OTT distribution and transform the TV viewing experience for consumers, giving them access to our rich legacy with the added convenience of streaming blockbuster Bollywood as well as regional movies and live events, seamlessly on their television sets.”

 

Added Ranvijay Singh, Head of the Bravia Business at Sony India: “We are glad to partner with Shemaroo Entertainment and help amplify their diverse content portfolio across India… With a rapid increase in the online content consumption, we are positive that this partnership will offer wholesome entertainment to our consumers.”

 

 

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