Mahak Group launches campaign for Mint ChocOn

07 Aug,2020

By A Correspondent


Mahak Group has launched a new campaign-‘Mint Nahi Hint Hai’, for its trademark candy Mint Choc On. The TVC stars actor Janhvi Kapoor.


Said S K Jain, CEO & MD, Mahak Group: “Today it is of utmost importance to all brands to keep coming up with innovative offerings in order to create a recall and a strong customer base in the market. We launched Mint ChocOn keeping just that in mind. Mahak Mint ChocOn is a novel concept, with just a hint of playfulness and whimsy. Our campaign is aligned to the core essence of Mahak Mint ChocOn. We employ German technology in manufacturing the product. From a teenager to a young working professional, Mint ChocOn is an offering, which will appeal to everyone. We feel that someone as vivacious and full of energy as Janhvi fits the bill perfectly and is an ideal choice for a brand ambassador. We are ecstatic to have her on board as the face of the brand.”



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