Lalamove pushes its delivery message

18 Aug,2020

By A Correspondent

 

And we don’t know if Lalamove is a ‘lala’ company, but it’s a Hong Kong-based seven-year-old set-up operating in 21 cities. So Lalamove has launched its new campaign – ‘Deliver Possibilities Faster’ with a focus on supporting small- and medium-sized businesses (SMEs) with delivery and logistics.

 

Commenting on the campaign, Sneha Mehta, Country Marketing Manager, Lalamove: “To act fast and dynamically has become the new normal. But what’s as important is to have an idea that speaks to our audience in this time of need. It was essential for us to execute and launch a regional campaign across 8 Asia Pacific markets with differing degrees of development. This one single theme not only shared market insights, but also became an easy-to-adapt format for the brand across different locations”

 

The integrated campaign will be supported by digital engagements and advertisements targeting brand’s core target audience.

 

 

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