AltBalaji and Pay Point India join hands

06 Jul,2020

By A Correspondent


AltBalaji and PayPoint India have entered into a strategic partnership. This initiative is primarily for rural and semi-rural markets with a set of viewers who require digital-assistance and offline subscription payment options.


Said Ketan Doshi, Managing Director of PayPoint India: “For AltBalaji like alternatives to mass entertainment, there is a huge fan following in the rural districts of India. However, for lower digital-savvy fans activating the service, and doing an offline recharge is a hindrance. This partnership will be a boon for the population to do an instant activation and renewal recharge.”



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