Zomato asks users ‘Mat kar Ichha control, Zomato khol’

02 Mar,2020

By A Correspondent


Depicting instances of cravings from everyday life, Zomato’s latest TVC ‘Mat kar Ichha control, Zomato khol’ urges users to take advantage of its app and fulfill the food cravings that they needn’t shut out.


Said Sandeep Anand, Chief Marketing Officer, Food Delivery, Zomato: “Most customers feel an internal tussle when they crave to order outside food. This tussle is mostly around social conditioning where they feel that giving into their craving depicts a lack of self-control. Through this TVC, we attempt to encourage users to live larger than life and give into their cravings, guilt-free.”



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