Homefoodi promotes home chefs in latest ad film

14 Feb,2020

By A Correspondent


Hoomfoodi, the mobile app for home food made by home chefs, recently launched its TVC as part of its new campaign – “Har master chef ek home chef se hi toh sikhta hai”.


Commenting on the film, Co-founder and Director of Homefoodi, Dr Mona Dahiya said: “Home chefs have a long history of patronising age-old recipes and cuisines from generations. Most of these chefs have carried forward recipes passed to them by their mothers and grandmothers over the ages. These culinary entrepreneurs are enthusiastic and eager to not just cook but also share their creativity with individuals who aspire to be a master chef one day because ‘Har MasterChef ke pechey Ek Ma ka Haath Hota Hai’.”


Added Abhishek Sharma, Head-Brand & Strategy, OTB Strategy, the makers of the TVC: “Our aim was to bring out a true and compelling story that everyone can relate to and really delighted that the TVC is a true endorsement for every home chef. Every successful chef humbly acknowledges that their initial training happened at their Home and the TVC establishes the fact that “Har MasterChef Ki Secret Recipe Uski Ma Ki Hi Hoti Hai”.



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