Das ka Dum with Dr Bhaskar Das:  With so many awards in the M&E and marketing services sectors, one finds there isn’t any fun and joy in winning them. Your view?

18 Feb,2020

Now one obviously wouldn’t expect BD to fall for the obvious references that are made in some of our questions. Nevertheless, we try. Without any further ado, today’s edition of Das ka Dum with Dr Bhaskar Das. Much fun and joy. Read on…

 

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Q. There are so many awards in the media and entertainment and marketing services sectors that one finds there isn’t any fun and joy in winning them. Some of them are also dubious, with many shades of grey. What’s your view?

 

A. I wonder how you could sense the joy/ sorrow of the winner of awards, whatever may be their number. Acknowledgments are always welcome by the winner. Everything need not be the Oscar or Nobel prize variety in standards. An award is supposed to energise the performer to excel. So long as it does that, the principle can be more the merrier. Having said that the principles of selection ought to adhere to the accepted principles of jurisprudence and transparent logic.

 

 

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