Das ka Dum with Dr Bhaskar Das:  If you were to recommend names for next year’s Padma Shri on the basis of their performance over the last year, who would it be from Indian A&M?

27 Jan,2020

Welcome to an all-new week of Das ka Dum (plural being Das ka Dums?). Some strong industry questions this week, and BD answers them like he always does. So without further ado, Das ka Dum by Dr Bhaskar Das. Enjoy!

 

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Q. If you were to recommend names for next year’s Padma Shri on the basis of their performance over the last year, who would it be from Indian A&M?

 

A. I don’t know the parameters of such a distinctive award conferred by the country. So it will be unfair on my part to select anyone with all human biases. But since it’s a simulated exercise U should respond: I would give the Padma Shri to the ad industry collectively as a unit as it has been doing yeomen’s service to generate ideas to propel business and stimulate demand, thereby keeping the business machine well-oiled. The industry folks are superlative in creative and execution excellence, irrespective of size and impact.

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