Voot Kids partners BBC Studios on content

05 Dec,2019

By A Correspondent

 

Viacom18 Digital Ventures has gone live with featuring content from BBC Studios’ CBeebies.

 

Speaking about Voot Kids and the content from BBC Studios, Saugato Bhowmik – Business Head, Voot Kids said: “With Voot Kids, our endeavour is to create a superior curated platform that brings together a prudent mix of fun and learning… Kids love positive stories and adorable toons and the addition of CBeebies shows is sure to add significant diversity and value to our vast content slate.”

 

Commenting on the content licensing agreement with Viacom18 Media, Stanley Fernandes, Sales Director, South and South East Asia, BBC Studios added: “We are pleased to be partnering with Voot Kids to bring some of CBeebies’ favourite programmes back to Indian audiences. CBeebies is known worldwide for its impressive content line up, with programmes specially designed by developmental experts to promote imaginative play, social interaction, language skills, and educational values. Along with Voot Kids, we are aiming to make screen time meaningful for kids, so that it is entertaining, engaging and enriching.”

 

 

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