Yulu rebrands identity

04 Nov,2019

By A Correspondent


Yulu, a micro-mobility platform service has partnered with Red Baton Design Studio, for rebranding the brand identity for Yulu and create a holistic visual guideline for the brand which is now used to expand to various newer markets.


Said Vijit Agrawal, the Creative Director and Co-founder at Red Baton: “We shall be launching a 3-part ad campaign, which will incorporate the brand’s vision of making our cities, our citizens and our country unstoppable!”


Added Amit Gupta, CEO Yulu: “It has been a pleasure working with the Red Baton team. Yulu started its operations with an aim to address the rising air pollution and traffic congestion and we were glad that team Red Baton was so quick to catch on to that vision. Their in-depth immersion with our business vision and philosophy has been a critical driving force in our branding, website and video campaigns.”



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