Tata AIA partners Republic Media for a green future

18 Nov,2019

By A Correspondent


With Protection as the main purpose, Tata AIA Life Insurance has launched Rakshakaran Hero initiative, along with Republic Media Network, wherein Tata AIA will plant a tree for every term policy bought. This co-opts policyholders for a collective aim of protecting future generations.


Said Rishi Srivastava, MD & CEO Tata AIA Life Insurance on the occasion: “Being a part of the Tata group, our work is guided by the purpose of serving society through greater Protection. Financially securing families while protecting the environment blends our purpose with a larger societal goal. We celebrate the heroism of our policyholders in taking the firm step of protecting their families by planting a tree on behalf of each of them and extending this protection to the environment. I am encouraged and delighted by the response from the policyholders and this has charged our organisation to spread Protection further.”


Added Republic Media Network’s Group CEO Vikas Khanchandani: “Republic is committed to partners on building projects with strong purpose that drive positive change and impact. Climate sustainability is a pressing concern and initiatives like Rakshakaran Hero are important for addressing the concern at an institutional level. We are delighted to partner with TATA AIA Life Insurance on this noble initiative and will extend our full reach and capabilities to popularise Rakshakaran Hero.”



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