Oyo unveils ‘Raho Mast’ campaign

28 Nov,2019

By A Correspondent


Oyo Hotels & Homes has rolled out its new campaign – ‘OYO, Raho Mast’. The five-week-long burst is live across television, digital and social media platforms.


Reflecting on the television campaign, Aditya Ghosh, CEO, India & South Asia, Oyo Hotels and Homes said: “We are excited about this new Raho Mast brand campaign. Great brands are built when you are answering to the consumer’s needs, doing it consistently and delivering on your promises. With its funny, quirky and yet relevant approach, the Raho Mast brand campaign reflects on what the average Indian consumer goes through and how Oyo can help make the experience hasslefree at every touchpoint. The red and white Oyo sign stands for our enduring belief that low cost has nothing to do with low quality.”



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