Mindshare, Unilever & Akanksha max Big Bang Awards

18 Nov,2019

By A Correspondent

 

The Advertising Club Bangalore’s Big Bang Awards held its 24th edition on Friday in Bengaluru. The event received over 400 entries from 40 agencies and nine clients, spread over 12 cities in India.

 

Mindshare India won the maximum of 18 Gold, 13 Silver and 4 Bronze Awards, totaling 35 awards. Hindustan Unilever Limited was declared client of The Year. Akanksha Advertising won the Healthcare Agency of The Year.

 

Said Laeeq Ali, President, The Advertising Club Bangalore: “As the Advertising Industry continues to grow, more and more new opportunities and newer challenges seem to be emerging. Our theme this year ‘Breaking The Rules’ focused on recognizing the digital creative content that broke conventional rules in order to capture the new age consumer. Over the last two decades, Bangalore has emerged as the key advertising hub of South India and has become home to several international and national agencies. Apart from this, several home-grown agencies have also made a mark, making Bangalore the No. 2 city for advertising talent after Mumbai.”

 

Added Malavika Harita, Chairperson of Big Bang Awards: “I have been involved with the Big Bang Awards for the last 20 years. This year we saw a lot of emerging creative and digital agencies and some of the ideas were quite innovative and exciting and we are hoping that next year we can expand our reach and scope even further.”

 

Said Arvind Kumar, Executive Director, The Advertising Club Bangalore:  “With the success of this event, we feel this format of Two Big Bang Awards for excellence, one focused on Creative and the second on Media & Wellness, has come to stay. We will endeavour to scale up the shows next year.”

 

 

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