Dentsu launches marketing & digital solutions enterprise, ‘Slingshot’

05 Nov,2019

By A Correspondent

 

Kunal Dubey

Lucky Saini

Dentsu India has announced the launch of Dentsu India Slingshot. To be led by Kunal Dubey and Lucky Saini as country heads, the agency will provide specialised marketing and digital solutions in the areas of digital strategy, brand play book and media play book. It will also design and develop communications roadmap and advertising campaigns for clients across platforms.

 

Simi Sabahaney

Said Simi Sabahaney, CEO, Dentsu India: “Yes, it was apparent that we at Dentsu India needed to go beyond our current expertise. We needed to enhance our offering to our clients by providing them with solutions that were geared for new-age platforms. When I met Lucky and Kunal, I could sniff their ambition, hunger, passion, knowledge and above all the two different skill sets they could bring to the table. The duo was too potent to be ignored! And thus, began the journey of Dentsu India Slingshot.”

 

 

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