OYOs Weddingz.in unveils inaugural digital and outdoor campaign

25 Oct,2019

By A Correspondent

 

OYO acquired Weddingz.in, has rolled out its first digital and outdoor campaign. Driven by the real-life hassles that families and young couples face during a wedding, the three-week-long campaign, ‘Venue Sahi Toh Stress Nahi’, aims to highlight the upside of booking the right venue for a memorable wedding experience.

 

Commenting on the campaign, Sandeep Lodha, CEO, Weddingz.in said: “Millennials prefer convenience in this era of technology, the internet and smartphones. As India’s largest wedding solutions company, we are focused on offering these millennials and their families services at the tap of a button. We understand the many challenges faced by an Indian couple and their families while organising a wedding in today’s time-crunched world. Hence, this campaign is designed to highlight Weddingz.in’s comprehensive and convenient solutions to put together a hassle-free wedding experience. With a digital and OOH approach, we are aiming at capturing the attention of online as well as offline consumers.”

 

 

The campaign has been conceptualized by Sociowash and produced by Dil Se Films in collaboration with Weddingz.in’s in-house marketing team.

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