Ketchum Sampark awarded PR mandate for Intellect

09 Oct,2019

By A Correspondent


Ketchum Sampark has been awarded the strategic communications and PR mandate from Intellect Design Arena, a global leader in financial technology for the banking and insurance sector. Ketchum Sampark will be responsible for increasing awareness of Intellect as a pioneer in harnessing design thinking to create cutting-edge suite of products for the banking and insurance sectors.


Said Debal Dutt, Executive Vice President and Chief Marketing Officer, Intellect Design Arena Ltd: “We are delighted to have Ketchum Sampark as our strategic communications partner due to their strong capabilities across verticals. I am confident that our partnership will lead to an overall appreciation of our brand reputation as well as brand equity.”


Added NS Rajan, Global Partner and Managing Director, Ketchum Sampark: “Intellect is the world’s first full spectrum Banking and Insurance technology products company, which is addressing the digitalisation needs of the fintech sector globally. We are excited to partner them for integrated marketing communication to showcase Intellect’s commitment towards Design Thinking for continuous and impactful innovations.”



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