BTVi pauses broadcast operations. Website not refreshed. Twitter feed live

03 Sep,2019

By A Correspondent

 

On August 31, 11-year-old beleaguered business news channel BTVi announced a ‘pause’ on its broadcast operations. The announcement to this effect was made on August 31 with a statement from the HR department. The announcement claimed that the channel was “consistently ahead” of a channel with an over-two-decade-long existence.

 

Be that as it may, the channel has been up for sale for a while, with no suitors ready to pick it up. The last straw was when CEO Megha Tata announced her departure earlier this year.

 

“Over the next few days, we will communicate the future steps towards ensuring a smooth transition of our operations,” the statement announcing the “pause” added.

 

BTVi was launched in April 2008 as UTVi and was rechristened BloombergUTV in September 2009. In August 2012, with a change of controlling state, it was renamed Bloomberg TV India and and four years later, in August 2016, it became BTVi, with the end of the Bloomberg alliance.

 

While the channel has seen the pause, there is no refresh of the website too. The Twitter feed though is live.

 

 

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