Johnson’s Baby reinforces its commitment towards baby care

27 Aug,2019

By A Correspondent

 

Johnson’s Baby with its latest TVC featuring the association between a child and mother, and how a mother trusts in Johnson’s gentle products.

 

Conceptualised by DDB Mudra Group the TVC is a cluster of sequences where a mother bonds with her baby by using a range of Johnson’s Baby products.

 

Speaking about the new campaign, Manoj Gadgil, Vice President Marketing, Johnson & Johnson Consumer division, India said: “Johnson’s Baby products have been upholding the promise of trusted baby care through years. This campaign highlights a mother’s unwavering trust to choose the best for her baby. We at Johnson’s are committed to creating the gentlest baby products in the world and continue to invest in research, science and innovation to ensure we are at the forefront of baby care. Through this campaign we are reemphasizing our message of safety which is our number one priority.”

 

Added Rahul Mathew, National Creative Director of DDB Mudra Group: “Johnson’s isn’t just a range of baby products, it’s actually a deep bond of trust between the mothers and the brand. We wanted the work to reflect just that and strengthen it even more.”

 

 

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