Fulcro bags Zee Corporate’s digital mandate

30 Aug,2019

By A Correspondent


Fulcro, the recently rechristened digital marketing agency, has bagged the digital mandate for Zee Corporate, the official corporate communication channel for company news, people and financial results. The agency will be responsible for managing social media channels, creating awareness around internal and external HR initiatives, and using the digital platforms to create a more direct access to get people involved.


Commenting on the association, Sabyasachi Mitter, Founder and MD, Fulcro, said: “We are honoured to have Zee Corporate on board and look forward to create a strong communication foundation for the brand across platforms. We plan to harness our digital expertise along with deep understanding of communication across all B2B and B2C practices to provide Zee Corporate a solution that helps them create an impact at the employer brand and group level. The team is enthralled with the association and is confident of achieving great milestones together.’’



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