Uber bats for sustainability with its #ParksNotParking ad campaign

24 Jun,2019

By A Correspondent

 

Uber India has unveiled a new campaign titled #ParksNotParking that aims to raise awareness about the ills of growing congestion and pollution in cities which is turning many of them into giant parking lots, thereby underscoring the urgent need to better utilise urban spaces for building parks.

 

Speaking about the campaign, Manisha Lath Gupta – Marketing Director, Uber India & South Asia, said: “Increased car ownership is robbing cities of their parks and much needed green spaces. Through our #ParksNotParking campaign, we aim to educate and encourage citizens to choose smarter and shared mobility solutions. Just as cricket builds bridges and helps people come closer together, we remain confident our initiative will build communities united by a vision of promoting more sustainable lifestyles.”

 

 

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